Analista de Datos de Consumidor - Remoto (FMCG)

Banco Del Bajío, S.A., Institución De Banca Múltiple; León; Remote; MXN 320,000 - 520,000; Full time

Job summary

Banco Del Bajío, S.A., Institución De Banca Múltiple is seeking a meticulous Consumer Data Analyst for a fully remote position. The role focuses on transforming raw consumer data into actionable intelligence to drive strategic business decisions and product development in the FMCG sector.

The successful candidate will analyze sales data, market trends, and consumer feedback to identify patterns, predict demand, and uncover opportunities for growth, enabling data-driven decisions across

Qualifications

• Bachelor's degree in Statistics, Economics, Mathematics, Computer Science, or Marketing.

Responsibilities

• Collect, clean, and analyze large datasets related to consumer purchasing behavior, sales performance, and market trends.
• Develop and maintain dashboards and reports to visualize key consumer insights and performance metrics.
• Identify significant trends, patterns, and correlations within consumer data to inform product development, marketing strategies, and sales initiatives.
• Collaborate with marketing, product development, and sales teams to provide data-driven recommendations.
• Utilize statistical software and analytical tools to perform advanced data analysis.
• Interpret and communicate complex data findings in a clear, concise, and actionable manner to non-technical stakeholders.
• Monitor KPIs related to consumer engagement and purchasing behavior.
• Stay current with industry best practices and emerging technologies in data analytics and consumer insights.
• Contribute to building a data-driven culture within the organization.

Education

Bachelor's degree in Statistics, Economics, Mathematics, Computer Science, Marketing

Job description

Banco Del Bajío, S.A., Institución De Banca Múltiple is seeking a meticulous Consumer Data Analyst for a fully remote position. The role focuses on transforming raw consumer data into actionable intelligence to drive strategic business decisions and product development in the FMCG sector.

The successful candidate will analyze sales data, market trends, and consumer feedback to identify patterns, predict demand, and uncover opportunities for growth, enabling data-driven decisions across