Activation Go-to-Market Manager, AI Business Solutions

Microsoft; Chiapas; Presencial; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A leading technology company is seeking an Activation Go-to-Market Manager for AI Business Solutions in Chiapas, Mexico. The role involves translating commercial strategy into execution plans, boosting revenue growth, and driving customer adoption. Candidates should have over 8 years of experience in marketing and sales with fluency in English and Spanish preferred. This position is pivotal for optimizing GTM strategies and enhancing customer engagement.

Formación

• 8+ years in marketing strategy, business planning, sales enablement, or related fields.
• 8+ years of sales or GTM experience with SMBs, including strategic planning, enablement, marketing, or customer analysis.

Responsabilidades

• Collaborate with Solution Play GTM Managers to drive GTM for aligned Solution Plays.
• Lead Sales Activation and champion solution plays to maximize performance.
• Partner with sales to develop and implement sales programs.
• Provide insights on the competitive landscape to improve GTM strategies.
• Drive insights, standardizing rhythms and tools for customer engagement.

Descripción del empleo

At Small Medium Enterprises and Channel (SME&C), we are leading a high-growth, AI-powered global sales team—one that is deeply connected to our partners and driven by customer success. By uniting our Small Medium Business, Corporate, Strategy, and Partner teams, we are unlocking the largest customer opportunity, backed by the industry’s most significant investments. Leveraging the power of AI and our extensive partner ecosystem, we are redefining how businesses of all sizes adopt technology to drive growth and innovation.

SME&C is more than a sales organization—it’s a culture of innovation, opportunity, and inclusivity. Here, you’ll be part of a diverse, high-performing, and customer-obsessed team where collaboration, connection, and continuous learning fuel everything we do. If you thrive in a fast-paced, digital-first environment and are eager to make a meaningful impact, explore how SME&C can be the next step in your career. Together, we are shaping the future of business.

We are looking to hire a Activation Go-to-Market Manager, AI Business Solutions to join our Go-to-Market (GTM) team. This role is essential in translating Microsoft’s Commercial Strategy into a local execution plan within the LATAM region and driving operational excellence to achieve the greatest results for our AI Business Solution GTM team. You will drive insights and execution excellence, accelerating transformation and enabling Microsoft to deliver business impact at scale.

As the Activation GTM manager, you will accelerate revenue growth, boost field agility, and deliver results by partnering with key stakeholders across LATAM, Sales, Marketing, and Partner functions, supporting One-Microsoft. Your focus will be on driving process and tool alignment, leading with a solution-area approach to optimize pipelines, ensuring effective communication, and leveraging insights for data-driven decisions. This role is crucial for driving customer adoption at scale through deep solution expertise, product knowledge, and strong partnerships.

We seek a highly motivated marketing or sales professional to join our GTM team. This individual should be a thought leader, capable of tracking success metrics, working with emerging technologies, creating team alignment, removing roadblocks, and simplifying complex concepts. This role offers opportunities for career acceleration, business acumen development, and leadership growth.

Microsoft’s mission is to empower every person and organization to achieve more. Our culture is built on values of respect, integrity, and accountability, fostering an inclusive environment where everyone can thrive.

Responsibilities

1. Collaborate with Solution Play GTM Managers and Areas to drive GTM for aligned Solution Plays, identifying growth opportunities, building execution plans, and influencing teams across sales, marketing, and business rhythms.
2. Lead Sales Activation and champion solution plays, activating connected sales and marketing in all segments to maximize performance and share. Collaborate with Global Channel Partner Sales (GCPS) on partner-led marketing strategies and demand generation.
3. Partner with sales to develop and implement sales programs, ensuring alignment with business results, and serve as an orchestrator between business units and subsidiaries.
4. Advocate for customers, partners, and field teams by providing insights on the competitive landscape, solution gaps, and sales trends to improve GTM strategies.
5. Enhance organizational capabilities by driving insights, standardizing rhythms and tools, and increasing customer and partner engagement, leveraging data and analysis.

Qualifications

Required/Minimum Qualifications

• 8+ years in marketing strategy, business planning, sales enablement, or related fields.
• 8+ years of sales or GTM experience with SMBs, including strategic planning, enablement, marketing, or customer analysis.

Preferred Qualifications

• Fluency in English and Spanish.
• 12+ years of relevant experience.
• Strong executive communication and storytelling skills.
• Proficient in business analysis, financials, and KPIs.
• Experience managing stakeholders across large organizations.
• Demonstrated influence and stakeholder management skills.
• 5+ years in Modern Work technologies (e.g., Microsoft 365, Teams).
• 5+ years in Business Applications technologies (e.g., Power Platform, D365).

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration without regard to age, gender, race, religion, or other protected characteristics. If you need accommodations during the application process, please read more about requesting accommodations.