Trade Marketing Director Italy

Aims International Italia Società Benefit; Milano; Ibrido; EUR 90.000 - 110.000; Tempo pieno

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Descrizione del lavoro

STAR, a leading player in the Italian food scene, seeks a strategic leader to define and execute Commercial Excellence end-to-end from Category to Channels to RGM. You will mentor the team, drive data-driven growth, and partner with Trade to shape plans and negotiations.

Reporting to the General Manager and joining the Italian Leadership Team, you will elevate capabilities, ensure financial discipline, and contribute to S&OP and business planning. Hybrid Milan role with a competitive package.

Competenze

• Master's degree in Economics, Marketing and/or Management.
• 10+ years of experience in Commercial Excellence, Category, Trade Marketing and Sales in FMCG.
• Strong expertise in RGM: assortment, pricing, promotions, trade investment, and analytics.
• Solid understanding of retail and shopper dynamics.
• Strategic mindset with strong execution and influencing skills.
• Proven leadership and ability to develop teams.
• Data-driven, agile and results-oriented.

Mansioni

• Define and drive the Commercial Excellence strategy, aligning category growth, RGM and channels development, with business objectives.
• Lead the RGM agenda end-to-end: assortment and mix, pricing strategy, promotional effectiveness, trade investment optimization, and margin enhancement.
• Ensure best-in-class guidance for commercial execution across channels, including distribution, assortment, space, and Perfect Store principles.
• Partner with Account Management to shape customer strategies and joint Business Plans, integrating Category, Channel and RGM levers into negotiations.
• Own the Commercial Excellence & RGM contribution to S&OP and business planning, identifying risks, opportunities, and growth levers.
• Drive performance management and governance, ensuring rigorous tracking of revenue, margin, and trade ROI.
• Lead, develop, and inspire a high-performing Commercial Excellence and RGM organization.
• Act as a key cross-functional leader, influencing Account Management, Marketing, Finance, and Supply Chain decisions.

Conoscenze

Commercial Excellence

RGM

Category Management

Trade Marketing

Sales in FMCG

Leadership

Formazione

Master's Degree in Economics/Marketing/Management

Descrizione del lavoro

Star, one of the best known company in the Italian Food scene born with the legendary cube in 1948, is a leader in most of the categories in which it operates with various brands with a broad portfolio of products, ranging from noodles, sauces to teas and infusions.

The company is part of the GBFoods Group, which integrates a variety of brands and companies and operates in more than 50 countries, with the purpose of "Celebrating local flavors", thus combining an international organization with a local approach.

For them we are looking for a strategic and results-driven:

Reporting to the General Manager and being part of the Italian Leadership Team, the candidate will define and execute the end-to-end Commercial Excellence, from Category to Channels to RGM (Revenue Growth Management) - assortment, mix, price, promo, trade investment - strategy and plans, ensuring a fully integrated approach and supporting the Account Management team for their talks and negotiations with the Trade. The candidate will elevate team capabilities, embedding a strong performance and data-driven culture across the organization.

Key responsibilities:

• Define and drive the Commercial Excellence strategy, aligning category growth, RGM and channels development, with business objectives
• Lead the RGM agenda end-to-end: assortment and mix, pricing strategy, promotional effectiveness, trade investment optimization, and margin enhancement
• Ensure best-in-class guidance for commercial execution across channels, including distribution, assortment, space, and Perfect Store principles
• Partner with Account Management to shape customer strategies and joint Business Plans, integrating Category, Channel and RGM levers into negotiations
• Own the Commercial Excellence & RGM contribution to S&OP and business planning, identifying risks, opportunities, and growth levers
• Drive performance management and governance, ensuring rigorous tracking of revenue, margin, and trade ROI
• Lead, develop, and inspire a high-performing Commercial Excellence and RGM organization
• Act as a key cross-functional leader, influencing Account Management, Marketing, Finance, and Supply Chain decisions

Candidate profile:

• Master's Degree in Economics, Marketing and/or Management
• 10+ years of experience in Commercial Excellence/Category, Trade Marketing and Sales in FMCG sector (Food and Non-Food)
• Proven track record in driving profitable growth and leading high-performing teams
• Strong expertise in RGM: assortment, pricing, promotions, trade investment, and commercial analytics
• Solid understanding of retail and shopper dynamics
• Strategic mindset combined with strong execution and influencing skills
• Strong leadership skills: a people developer and team builder with the ability to communicate effectively and deal with different stakeholders
• A commercial leader with strong ownership and impact
• Good at navigating ambiguity and uncertainty
• Data-driven and performance-focused
• Collaborative, agile, and results-oriented

Location:

Milan, with possibility of hybrid working

Compensation Package:

Compensation package includes an annual gross salary starting from €100,000, Dirigente status, MBO and a company car.

Join an international environment where the candidate can shape growth, lead transformation, and make a tangible business impact. The culture at STAR and GBfoods respects and values diversity. For this reason, the entire applications, selection processes, training and professional development are opportunities open to all people without any type of discrimination.