Senior PPC Specialist

Diesel; Milano; In loco; EUR 42.000 - 54.000; Tempo pieno

Descrizione del lavoro

Diesel è alla ricerca di un Senior PPC Specialist per la sua sede di Milano, incaricato di guidare campagne pubblicitarie a pagamento a livello globale. Questo ruolo prevede analisi approfondite delle performance e collaborazione con diversi team per ottimizzare strategie omnicanale. Se hai un forte background nella pubblicità digitale e sei motivato a portare innovazione in un contesto dinamico, questa è l'opportunità che fa per te.

Competenze

• Almeno 6 anni di esperienza nella gestione di campagne a pagamento multi-piattaforma.
• Ottima conoscenza di SA360 e Google Ads.
• Fluente in inglese e italiano.

Mansioni

• Progettare e ottimizzare campagne pubblicitarie su Google Ads, Meta, Bing.
• Monitorare KPI e fornire analisi strategiche.
• Collaborare con team SEO e Analytics.

Conoscenze

Analytical mindset

Detail-oriented

Programmatic Advertising

Paid campaign management

Strumenti

SA360

Google Ads

Meta Business Manager

Google Analytics 4

Adobe Analytics

Descrizione del lavoro

Join to apply for the Senior PPC Specialist role at Diesel

Join to apply for the Senior PPC Specialist role at Diesel

Diesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores.

Senior PPC Specialist

At Diesel’s Milan headquarters, we are looking for a Senior PPC Specialist with strong technical and analytical expertise to lead Paid campaigns on a global scale. The candidate will join the E-commerce Department, reporting to the Digital Marketing & Analytics Manager.

Responsibilities:

• Design, implement, and optimize Paid campaigns across Google Ads, Meta, Bing, and Criteo;
• Use Search Ads 360 (SA360) to manage and automate large-scale campaigns;
• Monitor KPIs, create in-depth reports, and provide strategic insights on performance, customer journey, and ROAS;
• Collaborate with SEO, CRM, Media, Analytics, and Content teams to integrate Paid activities into omnichannel strategies;
• Run A/B tests and continuously improve targeting, creatives, and performance;
• Contribute to the development of strategies for new markets and international audiences;
• Build new synergies with internal and external teams and stakeholders;
• Bring innovation and propose new tools and/or innovative approaches.
  
  

Requirements:

• At least 6 years of experience in agencies or structured companies managing multi-platform paid campaigns;
• Strong command of SA360 (or equivalent), Google Ads, Microsoft Ads, Meta Business Manager, Programmatic Advertising;
• Knowledge of Adobe Analytics (a plus) or Google Analytics 4 and Tag Manager;
• Background in fashion/luxury/e-commerce is highly valued;
• Analytical mindset, detail-oriented, and capable of working with large datasets;
• Fluent in English, native or advanced Italian.
  
  

Location: Milan

#DSL

Privacy policy available here: https://apps.otb.net/hr-gdpr/

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Industries

  Retail Apparel and Fashion

Referrals increase your chances of interviewing at Diesel by 2x

Get notified about new Digital Marketing Specialist jobs in Milan, Lombardy, Italy.

Country Marketing Manager (English, Italian)

BOTTEGA VENETA Global Digital Media Specialist

Product Marketing Manager, Devices and Services (Fixed-Term Contract)

Internship Marketing / Assistant Brand Manager

Junior Digital Analytics & Digital Marketing Specialist

Brand & Marketing Specialist - Digital Solutions (contratto 12 mesi)

Regional Marketing Manager Southern Europe

Digital Marketing and Communication Specialist

Digital Advertising & Performance Specialist

Junior Digital Analytics & Digital Marketing Specialist

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.