Senior Associate, Entertainment Projects Management, Italy

WPP; Lombardia; Hybrid; EUR 25,000 - 42,000; Full time

Benefits offered by this job

Hybrid work model

Language platform and courses

Ticket Restaurant

Wellbeing programs

Life insurance

Tax assistance

Job summary

WPP Media seeks a Senior Associate, Projects Management to lead integrated communication projects from briefing through delivery. You will partner with strategy, media, creative, events and production teams to drive influencer marketing campaigns, branded content and partnerships.

The role emphasizes client relationship management, timeline ownership, and KPI delivery, with a hybrid setup in Italy. The ideal candidate has 3+ years in project or account management within related disciplines,

Qualifications

• 3+ years of experience in project or account management within influencer marketing, branded content, media partnerships, activations or related communication disciplines.
• Strong consulting, problem-solving, communication and organizational skills; able to manage multiple projects and stakeholders.
• Fluent in Italian and English.

Responsibilities

• Manage assigned accounts and standard projects end-to-end, acting as day-to-day contact for clients and internal teams.
• Build strong client relationships and translate needs into clear requirements and actionable plans.
• Collaborate with strategy, media, creative, events and production teams to deliver integrated campaigns and activations.
• Own project timelines, scope of work and financial processes, coordinating with finance and legal as required.
• Ensure alignment on expectations and KPIs across all project phases and escalate issues as needed.
• Coordinate with external partners, creators and talents, applying knowledge of influencer formats and metrics.
• Apply understanding of consumer attitudes and behaviours to project development and recommendations.

Skills

Account management

Project management

Influencer marketing

Branded content

Media partnerships

Activations

KPI alignment

Stakeholder management

Italian English

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP’s AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

The Senior Associate, Projects Management independently manages standard integrated communication projects from briefing and ideation through production and delivery. The role combines client partnership, strategic thinking, project management and commercial awareness across influencer marketing, branded content, media partnerships and on-field activations.

Skills and Experience

• Manage assigned accounts and standard projects end-to-end, acting as the day-to-day point of contact for clients and internal stakeholders.
• Build and nurture strong client relationships, understanding needs and translating them into clear project requirements and actionable plans.
• Partner with strategy, media, creative, events and production teams to develop and deliver integrated communication projects, coordinating all involved disciplines.
• Own project timelines, scope of work and project-related financial processes, coordinating with finance, administration and legal teams as required.
• Ensure clear alignment on expectations, objectives and KPIs throughout all project phases, escalating complex or non-standard issues appropriately.
• Coordinate external partners, creators and talents during ideation, production and delivery, applying advanced knowledge of influencer marketing formats, trends, metrics and best practices.
• Apply an understanding of consumer attitudes, motivations and behaviours when contributing to project development and recommendations.
• 3+ years of experience in project or account management within influencer marketing, branded content, media partnerships, activations or related communication disciplines.
• Strong consulting, problem-solving, communication and organizational skills, with the ability to manage multiple projects, timelines, priorities and stakeholder dynamics.
• Proactive, accountable and solutions-oriented approach, with a hands-on mindset, commitment to continuous learning and effective use of modern technologies, including AI.
• Fluent in both Italian and English.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we’re together, fostering creativity, collaboration, and connection in this open and supportive environment. That’s why we’ve adopted a hybrid approach. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Our main benefits:

• Corporate Benefits & Discounts Platform
• Employee Wellbeing & Support Programs
• Language Platform: Access to English and 49 other languages, plus 1 complimentary guest account
• Dedicated e-learning platform for all employees (at least 2000+ courses)
• Ticket Restaurant for every working day
• Non-Occupational Accident Insurance
• Company-paid Life Insurance
• Tax Assistance Services Support (tax return)

CCNL Aziende del Terziario distribuzione e Servizi (English)

The Gross Annual Pay range for this position at the time of this posting is indicated below. This reflects part of our broader group’s compensation framework across diverse agencies and disciplines. For this specific role our offer will be determined based on our internal benchmark, reflecting the specific market conditions for our discipline. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications.

The employment contract will be governed by CCNL Aziende del Terziario distribuzione e Servizi.

€25.000—€42.000 EUR

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