Sales Manager(Battery Retail)

BLUETTI; Lodi; In loco; EUR 120.000 - 160.000; Tempo pieno

Descrizione del lavoro

Bluetti Italy seeks a high-impact Market Development & Channel Expansion leader to penetrate offline B2B channels across major retailers, consumer electronics specialists, and distributors. You will build a premium Italian network, tailor partnerships, and drive long-term growth.

You will lead the Italian sales team from recruitment to performance optimization, set KPIs, coordinate with HQ, and align strategies with local policy, market dynamics, and customer needs to secure sustainable market

Competenze

• Bachelor's degree or higher; preferred majors include Marketing, International Trade, Electrical Engineering, or Renewable Energy.
• Minimum 10 years sales experience, with 5+ years in sales management; New Energy experience highly preferred.
• Proven 'zero-to-one' experience in building localized sales teams and B2B distribution networks.

Mansioni

• Penetrate the Italian market to build and expand offline B2B sales channels.
• Lead recruitment, training, and performance of the Italian sales team.
• Define clear KPIs, optimize processes, and elevate product knowledge and client service.
• Coordinate branding and campaigns with HQ to grow market share in Italy.

Conoscenze

Leadership

Negotiation

Market analysis

Strategic planning

Team building

Formazione

Bachelor's degree or above

Descrizione del lavoro

Key Responsibilities

I. Market Development & Channel Expansion

• B2B Channel Construction: Deeply penetrate the Italian market to establish and expand offline B2B sales channels, including major retail chains (GDS), consumer electronics specialists, DIY/home improvement centers, and professional distributors.
• Strategic Partnership Management: Build, optimize, and maintain a robust network of distributors and strategic partners. Focus on identifying and securing high-value partners that align with the brand’s premium positioning and product ecosystem.
• Key Account Growth: Cultivate long-term, stable relationships with core B2B clients. Proactively identify client needs and provide customized sales solutions to enhance satisfaction and long-term loyalty.
• Brand Promotion: Execute localized branding initiatives and marketing campaigns in coordination with Headquarters (HQ) to increase brand awareness and market share within the Italian territory.

II. Team Leadership & Strategic Management

• Team Building: Lead the recruitment, training, motivation, and performance management of the Italian sales team. Successfully build and scale a high-performing, localized sales force from the ground up.
• Operational Excellence: Define clear KPIs, optimize work processes, and elevate the team's professional capabilities regarding product knowledge, local policy, and client service.
• Strategic Planning: Formulate comprehensive sales strategies and annual/quarterly targets based on Italian market dynamics. Deconstruct high-level goals into actionable plans for the team to ensure consistent achievement of sales indicators.

III. Market Intelligence & Cross-Functional Synergy

• Market Insights: Monitor industry trends, competitor movements, and local policy shifts. Deliver regular analysis reports to HQ to provide a foundation for product iterations, pricing strategies, and strategic optimization.
• Risk & Compliance: Oversee sales risk management, including accounts receivable (AR), channel compliance, and regulatory risks, ensuring all business activities are conducted legally and orderly.
• Global Collaboration: Act as the primary liaison between the local market and HQ departments (R&D, Product, Supply Chain). Facilitate the feedback loop for localized product improvements and coordinate resources to resolve supply chain, certification, or after-sales challenges.

Requirements

• Education: Bachelor's degree or above. Majors in Marketing, International Trade, Electrical Engineering, or Renewable Energy are preferred.
• Professional Experience:Minimum of 10 years of sales experience, with 5+ years of sales management experience. Direct experience in the New Energy is highly preferred.
• Proven "zero-to-one" experience in building localized sales teams and B2B distribution networks.
• Industry Expertise: Familiar with the Italian new energy ecosystem, including market scale, channel structures, and landscape.
• Language Skills: Native-level Italian and fluent English.
• Competencies: Results-driven with a strong sense of ownership. Exceptional leadership, negotiation, and resource integration skills. Deep understanding of Italian business culture and commercial regulations.
• Mobility: Valid work authorization for Italy. Ability to travel frequently or reside permanently within the country.