PM Private Label Italy

FrieslandCampina; Milano; On-site; EUR 35,000 - 40,000; Full time

Job summary

FrieslandCampina Italy is seeking a commercially minded Product Manager to lead the growth of our Private Label Cheese portfolio in Italy, Milan.

You will own the category strategy, drive launches, manage P&L, and work with Sales, Operations and Supply Chain to translate insights into action.

The role requires 3+ years in product/brand/category management, private label experience in Italy, and fluency in Italian and English.

Qualifications

• 3+ years of experience in Product Management, Brand Management, Category Management, or a related marketing role.
• Experience working with Private Label products in the Italian market is highly valued.
• Experience within food, dairy, or FMCG is an advantage.
• Bachelor's degree in Business, Marketing, Economics, or a related field.
• Experience working in international or matrix organizations.

Responsibilities

• Develop and execute the category strategy for our Private Label Cheese portfolio
• Identify market trends, consumer needs, and growth opportunities to drive innovation
• Lead product launches from idea through commercialization
• Manage portfolio performance, including sales, profitability, and market share
• Own category P&L responsibility and support business growth initiatives
• Collaborate closely with Sales, Operations, Supply Chain, and other cross-functional teams
• Translate data and insights into actionable business recommendations
• Continuously optimize the product assortment to meet customer and consumer expectations

Skills

Product Management

Category Management

Brand Management

Market Analysis

Fluent Italian

Fluent English

Education

Bachelor's degree in Business/Marketing/Economics

Job description

Product Manager Private Label Italy Milan (IT) Sales & Marketing 32-40

Shape the Future of Private Label Dairy in Italy

At FrieslandCampina, we're looking for a commercially minded and entrepreneurial Product Manager to lead the growth and innovation of our Private Label Cheese portfolio in Italy.

This is a unique opportunity to own a strategically important category, influencing everything from product development and assortment strategy to profitability and market expansion. Working at the intersection of marketing, sales, operations, and customer needs, you'll help bring consumer-focused products to market while driving sustainable business growth.

If you're passionate about food, love turning insights into action, and thrive in a dynamic international environment, we'd love to hear from you.

What You'll Do

As Product Manager, you'll play a central role in defining and executing our private label strategy for the Italian market. You will:

• Develop and execute the category strategy for our Private Label Cheese portfolio
• Identify market trends, consumer needs, and growth opportunities to drive innovation
• Lead product launches from idea through commercialization
• Manage portfolio performance, including sales, profitability, and market share
• Own category P&L responsibility and support business growth initiatives
• Collaborate closely with Sales, Operations, Supply Chain, and other cross-functional teams
• Translate data and insights into actionable business recommendations
• Continuously optimize the product assortment to meet customer and consumer expectations

What You'll Bring

We're looking for a strategic thinker who combines commercial awareness with a hands-on approach.

Preferred Experience

• 3+ years of experience in Product Management, Brand Management, Category Management, or a related marketing role
• Experience working with Private Label products in the Italian market is highly valued
• Experience within food, dairy, or FMCG is an advantage
• Bachelor's degree in Business, Marketing, Economics, or a related field
• Experience working in international or matrix organizations

You’ll Succeed If You Are

• Consumer and customer focused
• Data-driven and commercially minded
• Curious, proactive, and eager to challenge the status quo
• Comfortable managing multiple priorities and projects simultaneously
• Collaborative and skilled at influencing stakeholders across functions
• Fluent in both Italian and English
• Willing to travel when needed

CCNL Commercio, salary range 35,000 -40,000

Why Join FrieslandCampina?

This is more than a product management role. It's an opportunity to make a visible impact on a growing business while working with talented colleagues across Europe.

What We Offer

Ownership of a strategically important category

Opportunity to influence the Private Label strategy in Italy

International exposure within a leading dairy company

Ongoing learning, training, and development opportunities

A collaborative culture that encourages initiative and entrepreneurship

About FrieslandCampina

Every day, millions of consumers around the world enjoy our dairy products. As one of the world's largest dairy cooperatives, we're driven by a clear purpose: better nutrition for the world and a good living for our farmers, now and for generations to come.

At FrieslandCampina, you'll find the freedom to take ownership, the support to grow, and the opportunity to make a meaningful impact on consumers, customers, and colleagues alike.

Why work with us:

An inspiring purpose

Better nutrition for the world and a good living for our farmers, now and for generations to come.

A cooperative culture

Driven by global collaboration, respect, and shared success

Space to aim higher, with autonomy and a clear focus

Your growth fuels ours

We invest in your personal and professional development through training and education.