Marketing Ads Specialist

3Bee; Milano; In loco; EUR 25.000 - 30.000; Tempo pieno

Vantaggi offerti da questo lavoro

Permanent contract

Salary between 25,000 and 30,000

Possibility of hybrid work

Growth in a scale-up environment

Descrizione del lavoro

3Bee is seeking a Marketing Specialist in Milan to manage paid campaigns across various platforms including Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads. The role requires expertise in budget management, creating compelling ad content, and analyzing campaign performance.

Candidates should be fluent in Italian and possess a good knowledge of English, with a data-driven mindset. This position offers a permanent full-time contract with a competitive salary and the possibility of hybrid work after induction.

Competenze

• Experience managing paid campaigns on at least two of Google, Meta, LinkedIn, and TikTok.
• Good command of Google Analytics, Google Tag Manager or similar tools.
• Ability to define and manage media budgets.

Mansioni

• Independently manage paid campaigns from setup to monitoring.
• Create copy and concepts for campaigns, ensuring message consistency.
• Monitor KPIs and produce actionable reports.

Conoscenze

Experience managing paid campaigns on Google Ads, Meta Ads, LinkedIn Ads or TikTok Ads

In-depth knowledge of ads managers and related analysis tools

Ability to manage media budgets

Familiarity with generative AI tools

Good command of Google Analytics or similar tools

Fluent in Italian

Good knowledge of English

Data-driven mindset

Ability to work on multiple campaigns

Attention to detail

Strumenti

Google Ads

Meta Ads

LinkedIn Ads

TikTok Ads

Google Analytics

Google Tag Manager

Descrizione del lavoro

What will you do?

Paid campaigns and media strategy

You’ll independently manage paid campaigns on Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, from setup to daily monitoring. You’ll define the media budget allocation strategy in collaboration with the team, identifying the most effective channels and formats for each objective. You’ll plan A/B tests on audiences, creatives, and messaging to continuously optimize performance.

Content and creativity for ads

You’ll independently create copy and concepts for campaigns, ensuring consistency between message and visuals. You’ll adapt tone and format to different channels and audiences, while maintaining brand identity. You’ll also produce basic graphic and video assets for ads, leveraging AI and design tools.

Analysis and reporting

You’ll monitor KPIs and performance metrics (CPA, ROAS, CTR, conversion rate), producing clear and actionable reports. You’ll translate data into concrete insights to guide the team’s strategic decisions.

AI and automation

You’ll integrate artificial intelligence tools into your workflows: from generating creative and copy variants, to predictive performance analysis, to automating repetitive tasks. You’ll stay up-to-date on the evolution of AI tools applied to marketing and actively propose new solutions.

Who are we looking for?

• Experience managing paid campaigns on at least two of Google, Meta, LinkedIn, and TikTok
• In-depth knowledge of the main ads managers and related analysis tools
• Ability to define and manage media budgets
• Familiarity with generative AI and automation tools applied to marketing
• Good command of Google Analytics, Google Tag Manager or similar tools
• Excellent knowledge of Italian and good knowledge of English
• Skills that make the difference
• Data-driven mindset and results orientation
• Ability to work on multiple campaigns and channels simultaneously
• Curiosity and proactivity in exploring new tools and approaches
• Attention to detail in budget management and reporting
• Clear and effective communication with different interlocutors (team, management, external stakeholders)

What we offer

• Permanent contract, full-time
• RAL between 25,000 and 30,000
• Possibility of hybrid work after the induction period
• The opportunity to work at a scale-up that is building Europe’s largest ecological corridor.
• An environment that rewards talent, responsibility, and the desire to make a difference