Lifestyle Marketing PLG Internship (Milano)

Ferrari; Milano; On-site; EUR 8,900 - 16,000; Full time

Benefits offered by this job

Monthly allowance

Ticket restaurant

Job summary

Ferrari offers an internship in the Lifestyle Marketing PLG team based in Milano, Italy. You will support planning, coordination and execution of product launches within the Lifestyle collections and collaborate with Merchandising, E-commerce, Communication, Media and Retail teams.

You will prepare briefs, monitor campaigns, and assist with events and activations while developing communication and project management skills in a luxury automotive context.

Qualifications

• Recent Master graduate or current Master student in Marketing or a related field (internship eligible).
• Gained work experience through internships or projects in automotive or luxury sectors.
• Able to think analytically, be target-oriented and structured; strong communication skills.

Responsibilities

• Support planning, coordination and execution of product launches across functions.
• Collaborate to update and manage the marketing calendar with internal teams.

Skills

Analytical thinking

Target-oriented

Structured

Communication skills

Independent worker

Education

Master's degree in Marketing or similar

Tools

Microsoft Office

Power BI

Job description

Ferrari has a most desirable track record, in F1 and Endurance Racing, for built-to-order Sports cars with Desing R&D, Production and commercial activities, as well as in LifeStyle and Fashion activities. And delivers record business results and confirmed one of the “World’s most powerful brands”.

Above all Ferrari is an international team (with 60+ nationalities) working with the highest level of professionalism and dedication, based on performance, meritocracy and continuous development, with innovation at the heart of our future.

We are looking for a dedicated intern in our Lifestyle Marketing PLG team, with specific activities in the marketing processes related to Ferrari Lifestyle collections.

You will cooperate in different activities, including:

• Support the planning, coordination, and execution of product launches, ensuring alignment among the various company functions;
• Collaborate in updating and managing the marketing calendar, gathering input from internal teams (Merchandising, E-commerce, Communication, Media, and Retail);
• Prepare marketing briefs for creative and content production teams, as well as presentations, reports, and summary materials;
• Monitor campaign development and ensure the correct distribution of communication assets across different channels;
• Partecipate in the organization and operational coordination of events, activations, and Fashion Shows related to the Lifestyle collections;
• Manage activity follow-up, monitor project deadlines, and provide operational support during the execution of marketing initiatives.

Required profile

For this fundamental role in managing the Marketing PLG activities, we are ideally looking for a recent Master graduate or current Master student (eligible for internship) or in your final year in Marketing or similar.
You will not only have a passion for automotive and innovative solutions, but also already gained first work-experience through internships or projects (in automotive or luxury sectors) that allow you to understand business complexities and help you to develop your personal and communicative skills.
In Ferrari you must exhibit the capability to think analytically, target-oriented and structured. You need to demonstrate strong communication skills (such as the ability to listen as well as in-depth reasoning). You will be expected to work independently as well as integrate as part of a team. We require attention to the detail and awareness of the responsibility that comes with your role. You are motivated to adapt to and learn from the company culture. It goes without saying that you relish a challenge.

The effective completion of your daily tasks requires you to be a proficient user of Microsoft Office (Word, Excel, PowerPoint & Outlook).Knowledge of Power BI is considered a plus.
Fluent English is required.

We are an Equal Opportunity Employer.

Location:

Milano, Italy

Seniority

Internship

Ferrari offers:

Monthly allowance and ticket restaurant.