HEAD OF PARTNERSHIP ACTIVATIONS

FC Internazionale Milano; Milano; In loco; EUR 160.000 - 210.000; Tempo pieno

Descrizione del lavoro

FC Internazionale Milano is seeking a commercially minded Head of Partnership Activations to lead strategic and operational management of the Club's commercial partners, ensuring activation programs deliver measurable business value for both the Club and its partners.

Reporting directly to the Brand and Marketing Director, the role requires building relationships, designing integrated activation plans, and collaborating across Marketing, Digital, Events and Hospitality to maximize partner value

Competenze

• Minimum 15 years of professional experience in commercial, marketing and partnership roles.
• Balanced background across marketing and trade/sales functions.
• Proven experience managing strategic client relationships and integrated programs for leading consumer brands.
• Strong ability to activate partnerships across 360-degree platforms.

Mansioni

• Lead the Partnership Activation function across the Club's partnership portfolio.
• Build relationships with senior stakeholders and identify opportunities to maximize value.
• Design and deliver activation plans leveraging marketing, digital, events, hospitality, and fan engagement.
• Ensure programs align with partner objectives and Club assets.
• Facilitate partner integration across internal functions.
• Champion cross-functional collaboration to activate partnerships 360 degrees.
• Foster a partnership-first mindset within the organization.
• Collaborate with Marketing, Brand, Digital, Media House, Events and Commercial teams.
• Manage complex stakeholder environments and timelines.
• Explore innovative ways to unlock new opportunities using Club assets.

Conoscenze

Stakeholder management

Partnership activation

Leadership

Cross-functional collaboration

Communication

Italian-English fluency

Descrizione del lavoro

F.C. Internazionale Milanois a football club founded in 1908, boasting a prestigious century-long history marked by numerous successes while remaining firmly focused on the future through a young and innovative team. The Club employs more than 500 people, including professionals, athletes, and members of the technical staff.

Today, the Club is globally recognized as one of the most successful football organizations in the world. Its growth, both on and off the pitch, is driven by an international mindset and a strong commitment to innovation, with the goal of expanding its presence in global markets and engaging new generations of fans around the world.

The Club is constantly looking for new talents who can enrich the team with adaptability, enthusiasm, and a strong willingness to challenge themselves. For us, excellence in team performance is the center of everything we do, both on and off the field. We seek individuals who thrive in collaborative environments, know how to be true team players, think outside the box, and step beyond their comfort zones.

Posizione:

Reporting directly to the Brand and Marketing Director, the Head of Partnership Activations will lead the strategic and operational management of the Club's commercial partners, ensuring the delivery of best-in-class activation programs that create measurable business value for both the Club and its partners.

Duties and responsibilities:

We are looking for a commercially minded leader who understands that partnership activation is not about delivering sponsorship rights but helping world-class brands achieve their business objectives by leveraging FC Internazionale Milano's entire ecosystem. The successful candidate will be expected to seamlessly integrate commercial partners into the Club, connecting them with the right people, platforms and opportunities to unlock the full potential of each partnership and deliver exceptional value through one of the world's most iconic football brands.

• Lead the Partnership Activation function, overseeing the development and execution of activation strategies across the Club's commercial partnership portfolio.
• Build and nurture strong relationships with senior stakeholders within partners’ organizations, understanding their business priorities and identifying opportunities to maximize the value generated through their partnership with the Club.
• Design and deliver integrated activation plans that leverage the Club's platform across all available touchpoints, including marketing, digital, content, events, hospitality, merchandising and fan engagement.
• Ensure that every partnership program is developed around the commercial, marketing and brand objectives of the partner, delivering tangible business outcomes and measurable impact while maximizing the utilization of the Club's assets, capabilities and ecosystem.
• Act as the primary facilitator of partner integration within the Club, ensuring commercial partners are fully embedded across relevant functions and have access to the people, assets and opportunities required to maximize the value of their partnership.
• Champion a cross-functional approach to partnership activation, breaking down internal silos and enabling partners to leverage the Club's platform at 360 degrees in line with their business, marketing and commercial objectives.
• Foster a partnership first mindset across the organization, ensuring that all internal stakeholders understand and contribute to the delivery of exceptional value for commercial partners.
• Collaborate closely with internal teams across Marketing, Brand, Digital, Media House, Events and Commercial functions to deliver best-in-class executions.
• Manage complex stakeholder environments with confidence, balancing multiple priorities and delivering excellence under demanding timelines.
• Continuously identify innovative ways to unlock new opportunities for partners by fully exploiting the breadth of the Club's assets and capabilities.

Requisiti:

• Minimum 15 years of professional experience in commercial, marketing and partnership-related roles.
• A well-balanced background across both marketing and trade/sales functions is essential.
• Proven experience managing strategic client relationships and delivering integrated commercial programs for leading consumer brands.
• Strong understanding of how to maximize the value of partnership agreements through a 360-degree approach to activation, always starting from the objectives and business needs of the partner.
• Outstanding interpersonal and stakeholder management skills, with the ability to operate effectively in complex and fast-paced environments.
• Significant experience gained within leading multinational consumer brands is strongly preferred. The ideal candidate will bring best-in-class commercial, marketing and activation expertise from industries such as FMCG and other world-class consumer businesses, contributing an external perspective and innovative approaches to partnership activation.
• Fluency in Italian and English is mandatory. Italian candidates must demonstrate professional proficiency in English, while international candidates must demonstrate professional proficiency in Italian.

Altre informazioni:

Availability to work during weekends and on matchdays or other Club-related sporting events is required. This information is aimed at both sexes, pursuant to Laws no. 903/77 and n. 125/91, as well as to people of all ages and nationalities, pursuant to Legislative Decree no. 215/03 and n. 216/03. Personal data are processed pursuant to Regulation (EU) no. 679/2016 and Legislative Decree no. 196/2003, as updated by Legislative Decree no. 101/2018.