Head of Ecommerce — D2C Growth & Ops Leader

Ghd; Colle di Val d'Elsa; In loco; EUR 90.000 - 120.000; Tempo pieno

Vantaggi offerti da questo lavoro

Dynamic environment

Professional growth

Personal device

Welfare package

Performance targets

Smart working

Flexible Fridays

Descrizione del lavoro

ghd is seeking a Head of Ecommerce to lead and accelerate the growth of its Direct-to-Consumer business in Castel San Gimignano, Italy. You will own Ecommerce turnover and profitability, define strategy, and guide a small team of two specialists to deliver strong commercial performance and brand consistency.

You should have 6-8 years in Ecommerce or digital roles, strong DTC experience, leadership skills, and excellent English.

Competenze

• 6-8+ years of experience in Ecommerce or Digital Business roles.
• Strong experience in DTC Ecommerce management (strategy and hands-on execution).
• Proven experience in team coordination and leadership.
• Strong analytical mindset with excellent knowledge of digital analytics tools.
• Excellent English (written and spoken).

Mansioni

• Ecommerce Strategy & Commercial Ownership: Full accountability for Ecommerce turnover, margins, and profitability targets.
• Definition and execution of strategic, commercial, and operational plans.
• Development and management of the digital activation and promotional calendar.
• Demand planning, forecasting, and close alignment with Operations to ensure stock availability.
• Ongoing market analysis and competitor benchmarking to identify growth opportunities.
• Website Management & Conversion Optimization: End-to-end management of homepage, category pages, PDPs, promotions, product launches.
• Continuous performance analysis and testing (CRO) to improve conversion rate and customer journey.
• Close collaboration with Digital Marketing to optimize traffic quality, ROAS, and overall profitability.
• KPI monitoring and structured weekly/monthly performance reporting.
• Leadership & Cross-Functional Collaboration: Direct management, coaching, and development of a team of two Ecommerce specialists.
• Coordination with Digital Marketing, PR, Social, and Influencer teams to ensure fully integrated campaigns.
• Alignment with HQ on performance tracking, digital roadmap, and implementation of best practices.

Conoscenze

6-8+ years experience in Ecommerce or,

DTC Ecommerce management

Team leadership

Digital analytics tools

Excellent English

Descrizione del lavoro

ghd is seeking a Head of Ecommerce to lead and accelerate the growth of its Direct-to-Consumer business in Castel San Gimignano, Italy. You will own Ecommerce turnover and profitability, define strategy, and guide a small team of two specialists to deliver strong commercial performance and brand consistency.

You should have 6-8 years in Ecommerce or digital roles, strong DTC experience, leadership skills, and excellent English.