E‑commerce Manager — Drive CRO & Growth in Luxury Fashion

trtwo; Italia; On-site; EUR 40,000 - 52,000; Full time

Job summary

trtwo, a premium Italian fashion house, is seeking an E-commerce Manager to lead its direct-to-consumer digital strategy. You will manage the online store, drive conversion optimisation and coordinate with marketing, logistics and customer care teams.

This role is pivotal in the digital transformation journey, blending Italian craftsmanship with modern retail technology. Fluency in Italian and English is required, and Shopify experience is preferred.

Qualifications

• 3+ years experience managing e-commerce operations (Shopify preferred).
• Strong analytical skills with Google Analytics, Hotjar and A/B testing tools.
• Experience managing digital marketing budgets (Google Ads, Meta Ads).
• Understanding of fashion/luxury consumer behaviour.
• Fluent Italian and English.

Responsibilities

• Manage the Shopify Plus e-commerce platform end-to-end
• Define and execute conversion rate optimisation (CRO) strategies
• Coordinate product launches, seasonal campaigns and sale events online
• Analyse customer behaviour data and translate insights into action
• Manage relationships with digital marketing agencies for paid acquisition
• Oversee customer experience from browsing to post-purchase

Skills

E-commerce management

Shopify

Analytics tools

Marketing budgets

Italian/English

Job description

trtwo, a premium Italian fashion house, is seeking an E-commerce Manager to lead its direct-to-consumer digital strategy. You will manage the online store, drive conversion optimisation and coordinate with marketing, logistics and customer care teams.

This role is pivotal in the digital transformation journey, blending Italian craftsmanship with modern retail technology. Fluency in Italian and English is required, and Shopify experience is preferred.