Growth-Driven Digital Performance Specialist

Santoni; Bardi; In loco; EUR 40.000 - 55.000; Tempo pieno

Descrizione del lavoro

A fashion company in Emilia-Romagna is seeking a Digital Performance Specialist to enhance digital marketing channels. The ideal candidate will have strong experience in performance marketing, SEO, and data analysis, managing campaigns across various platforms. You will be involved in continuous performance improvements and collaborate with both internal teams and external agencies. The role demands a degree in relevant fields and at least 4-5 years of experience in similar roles.

Competenze

• At least 4-5 years of experience in similar roles, preferably in fashion and/or eCommerce environments.
• Advanced knowledge of advertising tools.
• Strong technical and strategic SEO skills.
• Proficiency in analytics tools.

Mansioni

• Design, manage, and optimize digital campaigns across Google Ads, Meta Business Manager, LinkedIn, and TikTok Ads.
• Continuously monitor ROI and key conversion KPIs.
• Define and implement on-site and off-site SEO strategies.
• Collaborate with the CRM team for lead generation and nurturing strategies.

Conoscenze

Digital marketing

Data analysis

SEO

Performance marketing

Analytics tools

Campaign optimization

Formazione

Degree in Marketing, Communication, Economics, or related fields

Strumenti

Google Ads

Meta Business Manager

GA4

Looker Studio

Power BI

Search Console

Descrizione del lavoro

A fashion company in Emilia-Romagna is seeking a Digital Performance Specialist to enhance digital marketing channels. The ideal candidate will have strong experience in performance marketing, SEO, and data analysis, managing campaigns across various platforms. You will be involved in continuous performance improvements and collaborate with both internal teams and external agencies. The role demands a degree in relevant fields and at least 4-5 years of experience in similar roles.