Digital Media Specialist

UNAVAILABLE; Milano; On-site; EUR 35,000 - 40,000; Full time

Benefits offered by this job

CCNL Commercio

Competitive Corporate Welfare Services

Job summary

Moncler Group in Milan seeks a Digital Media Specialist to help plan, execute and optimize global paid media across social, display and emerging digital platforms.

You'll translate brand objectives into performance-driven media strategies, collaborating with internal teams and external partners to drive awareness and business outcomes in the luxury sector.

English fluency is required and a strategic mindset with data-driven decision making is essential.

Qualifications

• 3–5 years of experience in Digital Media, Paid Social, or related roles.
• Experience managing campaigns across Meta, TikTok, Pinterest, YouTube, Snapchat and display ecosystems.
• Fluent in English, written and spoken.

Responsibilities

• Support the development and implementation of global paid media strategies across key business moments, product launches and brand initiatives.
• Plan, launch and optimize paid social campaigns across platforms including Meta, TikTok, Pinterest, Snapchat and other relevant regional ecosystems.
• Coordinate end-to-end campaign execution, partnering with internal teams, creative agencies and media partners to ensure excellence in delivery.
• Drive audience-led media planning leveraging first-party data, customer insights and platform automation capabilities.
• Monitor campaign performance and provide actionable recommendations based on data, attribution models and business KPIs.
• Contribute to reporting frameworks, measurement strategies and campaign effectiveness analysis.
• Stay ahead of industry developments, digital media innovations, luxury consumer behavior and competitive trends.

Skills

Digital Media

Paid Social

Campaign Management

Analytics

English Proficiency

Tools

Meta Ads

TikTok Ads

Pinterest Ads

YouTube Ads

Job description

Overview

We are looking for a Digital Media Specialist to join our Digital Marketing team at the Global Headquarters in Milan, Italy.

Your Impact

The Digital Media Specialist will support the planning, execution and optimization of global paid media initiatives across social, display and emerging digital platforms. The ideal candidate combines strong analytical thinking with a passion for luxury storytelling, translating brand objectives into impactful media strategies that drive both awareness and business performance.

Key Responsibilities

• Support the development and implementation of global paid media strategies across key business moments, product launches and brand initiatives.
• Plan, launch and optimize paid social campaigns across platforms including Meta, TikTok, Pinterest, Snapchat and other relevant regional ecosystems.
• Coordinate end-to-end campaign execution, partnering with internal teams, creative agencies and media partners to ensure excellence in delivery.
• Drive audience-led media planning leveraging first-party data, customer insights and platform automation capabilities.
• Monitor campaign performance and provide actionable recommendations based on data, attribution models and business KPIs.
• Contribute to reporting frameworks, measurement strategies and campaign effectiveness analysis.
• Stay ahead of industry developments, digital media innovations, luxury consumer behavior and competitive trends.

Qualifications

• An understanding of the Luxury and Fashion Industry, including recent trends and wider landscape;
• 3-5 years of experience in Digital Media, Paid Social, or related roles.
• Experience managing campaigns across Meta, TikTok, Pinterest, YouTube, Snapchat and digital display ecosystems.
• Meta and Tiktok certification is a plus;
• Fluent in English, written and spoken.

We Would Appreciate a Person That Is

• A proactive, curious professional with a positive and collaborative approach.
• Highly organized and able to manage multiple projects.
• Passionate about luxury, fashion, digital innovation and evolving consumer behaviors.
• Data-driven and analytical, comfortable working with KPIs and performance metrics.
• Comfortable collaborating cross-functionally within international and multicultural environments.

Compensation & Benefits

• Application of CCNL Commercio.
• Compensation package range: from 35000 € to 40000 € gross.
• Competitive Corporate Welfare Services.

Moncler Group is an equal opportunity employer, which means we do not discriminate on the basis of Ethnic origin, Skin color, Religion, Civil status, Age, Nationality, Ancestry, any form of disability or neurodivergence, medical condition, Gender, Gender Identity or Expression, Sexual Orientation. We celebrate diversity and are committed to creating an inclusive environment for all employees.