Digital Campaign/Performance Marketing Specialist

Shopfully; Italia; Hybrid; EUR 42,000 - 64,000; Full time

Benefits offered by this job

Opportunities to thrive in a rapidly scaling company

Vibrant, informal, and inclusive work environment

Access to learning opportunities and regular feedback

Team events: offsites, happy hours, and celebrations

Equipment provided for effective remote work

Equipment provided

Job summary

A multinational digital platform in Italy is seeking a Digital Campaign/Performance Marketing Specialist to manage and optimize digital campaigns. The ideal candidate will have 1-3 years in digital media and strong analytical skills. This role offers a hybrid work model and ensures collaboration with international teams. The company values diversity and is committed to providing a vibrant work environment with access to learning opportunities and team events.

Qualifications

• 1-3 years working in a relevant industry/position.
• Strong analytical and operational skills are essential.
• Ability to manage relationships and stakeholders effectively.
• Relationship & Stakeholder Management

Responsibilities

• Set up, launch, and manage digital media campaigns.
• Proactively monitor live campaigns for performance.
• Generate and maintain accurate campaign performance reports.
• Contribute to the continuous improvement of systems and processes.
• Effectively manage and track client budgets to ensure campaigns achieve target outcomes.

Skills

Strategic & Analytical Capabilities

Operational & Technical Execution

Relationship & Stakeholder Management

Job description

Digital Campaign/Performance Marketing Specialist

Italy

We are the platform turning browsing into shopping. We connect 200 million shoppers with deals they love while boosting local sales for hundreds of top retailers and brands. We help consumers save time and money while making smart shopping decisions, and we support retailers and brands in engaging customers from online research to in-store purchases.

Ready to spark your growth with us? We are looking for a Digital Campaign/Performance Marketing Specialist to join our Performance Marketing team. As a Digital Campaign/Performance Marketing Specialist, you are responsible for the execution and optimization of digital media campaigns within Flipp’s Private Shopper Network and across external platforms. You will ensure campaigns launch with technical precision, monitor external spend daily to prevent pacing issues, and proactively troubleshoot attribution or tracking discrepancies.

Responsibilities

• Campaign Management and Execution
  • Set up, launch, and manage digital media campaigns across diverse platforms, aligning with business objectives and KPIs.
  • Proactively monitor live campaigns for performance, accurate implementation, and continuous optimization.
  • Collaborate with third-party vendors and internal sales to communicate campaign performance and drive results.
  • Partner cross-functionally with Content, Operations, Sales, and Analytics to ensure seamless campaign execution and goal achievement.
  • Effectively manage and track client budgets to ensure campaigns achieve target outcomes.
• Media Planning & Performance Optimization
  • Create media plans, ensuring flight dates, budgets, and channel allocations are accurately documented.
  • Monitor campaign performance and pacing to identify risks and opportunities.
  • Recommend data-driven optimization strategies based on performance trends and established best practices.
  • Implement approved optimization tactics to improve delivery and results.
• Reporting and Troubleshooting
  • Generate and maintain accurate campaign performance reports on a regular cadence.
  • Review performance data to identify trends, anomalies, or delivery risks.
  • Surface actionable insights to support optimization and performance discussions.
  • Identify and support the resolution of executional, delivery, or data integrity issues in collaboration with senior team members and cross-functional partners.
• Team & Process Improvement
  • Contribute to the continuous improvement of systems and processes, boosting campaign execution and operational efficiency by sharing learnings and feedback.
  • Collaborate with Product, Sales, Publisher, and other internal & external stakeholders to identify and resolve performance or workflow issues proactively.

Qualifications

• 1-3 years working in a relevant industry/position (e.g., digital media agency or news media company) or equivalent practical experience.
• Strategic & Analytical Capabilities
• Operational & Technical Execution
• Relationship & Stakeholder Management

We value diversity and actively encourage it. We believe a variety of perspectives and backgrounds makes us stronger. If this role excites you and you believe you could grow into it — even if you don’t tick every box — we’d love to hear from you.

While we have offices in Milan, you can benefit from our flexible hybrid model (full remote available), empowering you to work where you are most effective.

Benefits & Culture

• Opportunities to thrive in a rapidly scaling multinational company
• A vibrant, informal, and inclusive work environment
• Autonomy, flexibility, and a hybrid work model
• Access to learning opportunities and regular feedback sessions
• Modern offices with snacks, coffee (including vegan options), and ergonomic setups
• Team events: offsites, happy hours, company parties, and celebrations
• Equipment provided to work effectively in any location

We’re a team of 450 people (and counting) from 30 nationalities, on a mission to innovate. Building a diverse team and bringing in new talent is important to us.

Note: This role requires close collaboration with the Flipp team based in Canada and follows EST hours. There will be an overlap of 5 hours during the first 3 months (9 AM–5 PM EST) and a minimum overlap of 9 AM–12 PM EST after onboarding.