Chief Growth & Brand Architect — Live Well Globally

Guild Living; Lazio; In loco; EUR 75.000 - 120.000; Tempo pieno

Descrizione del lavoro

Guild Living is seeking a senior marketing leader to transform the brand and drive growth across Italy and beyond. You will report to the CEO, own marketing end-to-end, and collaborate with a commercial team and external agencies to create a single, high‑performing funnel.

The role requires strategic vision, 10–15 years in marketing, and the ability to coordinate diverse partners while maintaining brand integrity in an international setting. Fluent Italian and English are essential.

Competenze

• 10–15 years in marketing, with time spent building rather than maintaining.
• Experience as the most senior marketing person in an organisation, or as number two with accountability for commercial results.
• Proven ability to coordinate multiple external agencies and partners without losing brand ownership or results.
• Fluent Italian and English, used daily with an international founder and board.

Mansioni

• Own the marketing strategy, narrative, and brand architecture across Guild Living services and markets.
• Lead the CRM and end-to-end funnel from awareness to move‑in, with external partners and internal teams.
• Manage performance marketing with accountability for cost per qualified lead, conversion, and occupancy impact.
• Design customer journeys for Long Stay and Short Stay
• Lead ecosystem of external agencies and partners, ensuring results over activity.

Conoscenze

Strategic marketing mindset

Full funnel ownership

CRM ownership

HubSpot experience

Agency coordination

Italian & English fluent

Strumenti

HubSpot

Descrizione del lavoro

Guild Living is seeking a senior marketing leader to transform the brand and drive growth across Italy and beyond. You will report to the CEO, own marketing end-to-end, and collaborate with a commercial team and external agencies to create a single, high‑performing funnel.

The role requires strategic vision, 10–15 years in marketing, and the ability to coordinate diverse partners while maintaining brand integrity in an international setting. Fluent Italian and English are essential.