App Analytics Lead - Boost B2C/B2B App Engagement

Prada Group; Italia; In loco; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

Prada Group is seeking an App Analytics Lead for their Digital Team in Milan. The successful candidate will oversee mobile app performance analysis across B2C and B2B ecosystems, providing actionable insights to boost engagement and business impact. Key requirements include 6+ years in mobile app analytics, proficiency in industry-standard tools, and strong communication skills in English and Italian. A collaborative work environment with innovative projects awaits the right candidate.

Competenze

• 6+ years of experience in mobile app analytics with industry-standard tools.
• Experience with KPI definition and performance monitoring.
• Proven track record with dashboarding and data visualization.

Mansioni

• Own and lead app performance measurement for B2C and B2B.
• Design and evolve dashboards for monitoring app performance.
• Conduct analyses to identify performance drivers and optimization opportunities.

Conoscenze

Mobile app analytics

KPI definition

Data visualization tools

A/B testing

Analytical mindset

Communication

English and Italian proficiency

Strumenti

Firebase

Adobe Analytics

AppsFlyer

Power BI

Tableau

Descrizione del lavoro

Prada Group is seeking an App Analytics Lead for their Digital Team in Milan. The successful candidate will oversee mobile app performance analysis across B2C and B2B ecosystems, providing actionable insights to boost engagement and business impact. Key requirements include 6+ years in mobile app analytics, proficiency in industry-standard tools, and strong communication skills in English and Italian. A collaborative work environment with innovative projects awaits the right candidate.