Walk-in | Digital Marketing Specialist

Marc Laboratories; Lucknow; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Marc Laboratories in Lucknow invites a creative Digital Marketing Executive/Manager to lead online marketing efforts, boost brand visibility, generate leads, and support digital growth.

You'll develop campaigns, manage social media across Facebook, Instagram, LinkedIn, YouTube; perform SEO, analyze data with Google Analytics, and collaborate with content, design, and sales teams to stay ahead of trends.

Qualifications

• Basic knowledge of SEO and digital marketing.
• Understanding of social media marketing.
• Knowledge of Google Analytics and Google Search Console preferred.
• Basic understanding of Google Ads and Meta Ads.
• Good written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Ability to analyze campaign performance and prepare reports.
• Strong time-management and organizational skills.

Responsibilities

• Develop and implement digital marketing strategies and campaigns.
• Manage social media platforms such as Facebook, Instagram, LinkedIn, and YouTube.
• Create engaging content for social media, websites, and digital campaigns.
• Perform keyword research and implement SEO strategies.
• Manage on-page and off-page SEO activities.
• Monitor website traffic, rankings, engagement, and campaign performance.
• Assist with Google Ads and social media advertising campaigns.
• Conduct competitor and market research.
• Prepare regular digital marketing reports and performance analysis.
• Improve website visibility, organic traffic, and online engagement.
• Coordinate with content, design, and sales teams.
• Stay updated with current digital marketing trends and tools.

Skills

SEO basics

Social media marketing

Google Analytics

Google Search Console

Google Ads

Meta Ads

Communication skills

Creative thinking

Campaign analysis

Time management

Job description

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive /Manager to manage and execute online marketing activities. The candidate will be responsible for improving brand visibility, generating leads, managing social media platforms, and supporting the companys digital growth.

Key Responsibilities

• Develop and implement digital marketing strategies and campaigns.
• Manage social media platforms such as Facebook, Instagram, LinkedIn, and YouTube.
• Create engaging content for social media, websites, and digital campaigns.
• Perform keyword research and implement SEO strategies.
• Manage on-page and off-page SEO activities.
• Monitor website traffic, rankings, engagement, and campaign performance.
• Assist with Google Ads and social media advertising campaigns.
• Conduct competitor and market research.
• Prepare regular digital marketing reports and performance analysis.
• Improve website visibility, organic traffic, and online engagement.
• Coordinate with content, design, and sales teams.
• Stay updated with current digital marketing trends and tools.

Required Skills

• Basic knowledge of SEO and digital marketing.
• Understanding of social media marketing.
• Knowledge of Google Analytics and Google Search Console is preferred.
• Basic understanding of Google Ads and Meta Ads.
• Good written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Ability to analyze campaign performance and prepare reports.
• Good time-management and organizational skills.