1. Key Account Management
- Identify, develop, and maintain relationships with key poultry integrators, large poultry farms, hatcheries, and feed mill companies.
- Manage existing key accounts and develop new business opportunities.
- Build strong relationships with poultry consultants, veterinarians, farm owners, and decision-makers.
2. Sales & Business Development
- Achieve monthly, quarterly, and annual sales targets.
- Promote and sell poultry medicines, vaccines, feed supplements, nutritional products, and healthcare solutions.
- Develop territory-wise sales strategies to increase market share.
- Generate new business through direct customer visits and channel partners.
3. Market Development
- Identify potential customers and emerging business opportunities in the poultry industry.
- Monitor competitor activities, product pricing, and market trends.
- Develop business with major poultry farms and integrated poultry companies.
- Expand the company's product presence across assigned territories.
4. Technical Support & Product Promotion
- Explain product benefits, dosage, application, and technical specifications to customers.
- Coordinate with the technical team to resolve customer queries and product-related issues.
- Organise product demonstrations, technical seminars, and customer awareness programmes.
- Provide technical support in disease management and poultry health programmes.
5. Customer Relationship Management
- Ensure customer satisfaction and long-term business relationships.
- Handle customer complaints and coordinate for timely resolution.
- Regularly visit key customers and collect market feedback.
- Ensure timely payment collection and control outstanding balances.
6. Team Coordination & Reporting
- Coordinate with distributors, dealers, sales executives, and internal departments.
- Guide and support the sales team in achieving business targets.
- Prepare sales forecasts, daily visit reports, and monthly performance reports.
- Report market developments and business performance to senior management.
Key Performance Indicators (KPIs)
- Achievement of assigned sales targets.
- New key account acquisition.
- Growth in existing customer business.
- Market share expansion.
- Payment collection and outstanding control.
- Customer retention and satisfaction.
- New product introduction and promotion.
- Territory-wise business development.
Desired Candidate Profile
- Minimum 5 years of experience in poultry medicines, veterinary pharmaceuticals, or animal healthcare sales.
- Strong connections with poultry integrators, large poultry farms, and poultry consultants.
- Good understanding of poultry diseases, medicines, vaccines, and nutritional products.
- Excellent negotiation, communication, and presentation skills.
- Willingness to travel extensively across assigned territories.
- Ability to independently manage key accounts and achieve business targets.
Reporting To: Head Sales & Marketing / Business Head.Role & responsibilities
Preferred candidate profile
Perks and benefits
- Provident fund
- Health insurance