Vice President Brand Strategy and Corporate Communications

TresVista; Maharashtra; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

TresVista is seeking a Vice President of Brand Strategy and Corporate Communications to lead and shape our global brand narrative across internal and external channels. You will define strategies that differentiate TresVista, elevate brand voice, and partner with senior leadership to drive market visibility and stakeholder engagement.

You will design integrated communications plans, oversee digital and traditional campaigns, and guide thought leadership, media partnerships, and crisis protocols.

Qualifications

• 8+ years of relevant work experience in brand strategy, corporate communications, and marketing leadership.

Responsibilities

• Define and execute a differentiated brand positioning strategy across TresVista’s market objectives.

Skills

Strategic thinking

Stakeholder management

C-suite partnership

Integrated marketing

Digital marketing

Analytics interpretation

Marketing automation & CRM

Education

Bachelor’s in communications / journalism / marketing

MBA / master’s in marketing or Brand Strategy

Tools

CRM platforms

Marketing automation

Job description

TresVista enables Enterprise Intelligence Orchestration (EIO) by supporting the translation of insight into
execution. We are a global enterprise that delivers advisory-led solutions with technology and managed
services. TresVista works with clients to orchestrate their data and drive outcomes across investment,
analytics, and operational workflows, bringing together deep domain expertise with AI enabled execution
and a structured approach to decision-making.

About the Role

The Vice President of Brand Strategy and Corporate Communications at TresVista is a strategic leadership
role within the Marketing and Corporate Communication department, focused on driving cohesive
internal and external communications strategies, building brand equity, and strengthening stakeholder
engagement. This role is responsible for defining and executing a comprehensive brand strategy that
differentiates TresVista from competitors and highlights the unique value proposition, while leading an
integrated communications framework that enhances internal engagement and external visibility. The VP
will collaborate closely with senior leadership and cross-functional teams to drive a unified brand voice
across all channels, elevate our employer value proposition, and deliver measurable impact on talent
acquisition, retention, and overall market positioning.

• Define and execute a differentiated brand positioning strategy that reinforces TresVista’s market
  leadership and business objectives
• Ensure a unified brand voice through consistent internal and external communications across all
  channels
• Design and execute strategic internal communication campaigns, including employee engagement
  initiatives, organizational announcements, and culture-building programs, to align teams, drive
  adoption of company priorities, and strengthen employee advocacy
• Develop and implement integrated communication plans for stakeholders, clients, and media to build
  trust and engagement
• Position TresVista as an industry thought leader via strategic content, media partnerships, and high impact initiatives
• Lead and develop a high-performing team, fostering innovation and accountability across digital
  content, PR, and internal communications
• Establish robust crisis communication protocols to protect and strengthen brand reputation during
  sensitive or regulatory challengesOperational Responsibilities
• Translate strategic positioning into actionable brand plans, campaigns, and creative assets across
  digital, social, and traditional channels
• Continuously monitor market trends, competitor strategies, and audience insights to inform brand
  evolution and maintain relevance
• Design and implement a unified communications strategy encompassing executive communications,
  internal engagement, digital presence and media relations
• Collaborate cross-functionally with Design, HR, and other leadership teams for integrated campaigns
• Track and report on brand performance metrics, providing insights for continuous improvement
• Partner cross-functionally to align employer branding with talent acquisition and retention
  objectives, ensuring a compelling and consistent Employee Value Proposition (EVP) across all touchpoints

Prerequisites

• Strong strategic thinking with ability to translate vision into actionable plans, coupled with excellent communication and stakeholder management skills
• Ability to partner with C-suite executives and influence across a matrixed organization
• Demonstrated success in leading integrated marketing and corporate communication strategies at a senior level
• Understanding of digital marketing principles (SEO/SEM, social media, content strategy) to guide brand visibility and positioning
• Ability to interpret analytics insights and familiarity with marketing automation and CRM platforms for performance optimization
• Awareness of AI-driven personalization and generative AI tools for content and campaign optimization, along with emerging technologies for future-proofing brand strategy
• Understanding of global data privacy regulations and ethical marketing practice

Experience

• 8+ years of relevant work experience in brand strategy, corporate communications, and marketing leadership, ideally in financial services or professional services.

Education

• Bachelor’s in communications / journalism / marketing, with MBA / master’s in marketing or Brand
  Strategy.

Compensation

• The compensation structure will be as per industry standards