Vice President – Agri Retail

Vistaar Agro; Bhopal; On-site; INR 2,500,000 - 4,500,000; Full time

Job summary

Vistaar Agro in Bhopal is seeking a Vice President – Agri Retail to lead the retail business model across India. This role requires significant experience in retail management, particularly in agri-business, FMCG or food sectors.

The successful candidate will drive strategic leadership, develop partnerships, and oversee the retail supply chain ensuring financial sustainability while promoting sustainable practices.

Qualifications

• 10–15 years of experience in retail management, preferably in agri-business or FMCG.
• Proven track record of building and scaling retail businesses.
• Strong understanding of modern trade, e-commerce, and institutional sales.

Responsibilities

• Develop and implement retail strategy for processed agri products.
• Build partnerships with supermarkets and e-commerce platforms.
• Oversee end-to-end retail supply chain and quality assurance.

Skills

Retail management

Strategic leadership

Business development

Brand building

Supply chain management

Negotiation skills

Stakeholder management

Entrepreneurial mindset

Communication skills

Education

MBA/PGDM in Marketing, Retail, Agri-Business Management

Job description

Location: Bhopal
Reports to: Managing Director / CEO

Vistaar Agrotech Pvt. Ltd. is committed to building sustainable agri-value chains by linking Farmer Producer Organisations (FPOs) and SLRD’s Agri Clusters to national and international retail markets. We focus on promoting value-added and processed agri products, creating strong branding, market linkages, and retail expansion strategies that benefit both farmers and consumers.

Role Overview

The Vice President – Agri Retail will be responsible for conceptualizing, strategizing, and executing Vistaar Agrotech’s retail business model across India. The individual will build a robust distribution and retail network for processed agricultural products sourced from SLRD agri clusters and allied partners. The role demands a strong combination of strategic leadership, business development, brand building, and operational excellence.

Key Responsibilities

• Strategic Leadership & Planning
  • Develop and implement the overall retail strategy for processed agri products.
  • Build long-term roadmaps for expansion across offline and online channels.
  • Align retail strategy with SLRD’s agri cluster production capacities.
• Business Development & Retail Expansion
  • Identify and establish partnerships with supermarkets, modern trade, online marketplaces, and institutional buyers.
  • Create new revenue streams through innovative retail formats and direct-to-consumer channels.
  • Drive geographic expansion into Tier 1, Tier 2, and international markets.
• Branding & Marketing
  • Develop strong branding and retail visibility for Vistaar Agrotech product lines.
  • Ensure cohesive brand positioning for cluster-based products under a unified retail identity.
  • Drive promotional campaigns, consumer awareness, and retail activations.
• Supply Chain & Operations
  • Oversee end-to-end retail supply chain including procurement, packaging, logistics, warehousing, and retail delivery.
  • Establish quality assurance systems aligned with national/international standards.
  • Integrate cluster-level production into a seamless retail supply chain.
• Financial Performance & Governance
  • Prepare and monitor retail business P&L, sales targets, and profitability goals.
  • Optimize pricing strategies, margins, and product mix to ensure financial sustainability.
  • Report key retail performance indicators to senior management.
• Build and lead a strong retail and sales team across regions.
• Provide mentorship, performance management, and leadership to drive retail excellence.
• Collaborate with FPOs, SLRD teams, and market partners for smooth coordination.

Qualifications & Experience

• Minimum 10–15 years of experience in retail management, preferably in agri-business, FMCG, or food retail sectors.
• Proven track record of building and scaling retail businesses for processed agricultural products.
• Strong understanding of modern trade, general trade, e-commerce, and institutional sales.
• Experience in brand building, retail marketing, and consumer engagement.
• Expertise in managing supply chain, logistics, and quality standards for agri products.
• Strong leadership, negotiation, and stakeholder management skills.
• MBA/PGDM in Marketing, Retail, Agri-Business Management, or related field preferred.
• Strategic thinking with execution excellence.
• Entrepreneurial mindset with ability to scale retail operations.
• Strong communication and negotiation skills.
• Ability to work with farmer clusters, government agencies, and private sector.
• Commitment to sustainable and ethical retail practices.

How to Apply

Interested candidates may send their CV, cover letter mentioning your present and expected salary to [e-mail] with the subject line: Application – Vice President- Agri Retail