Technical Sales Engineer

Exeliq Solutions; Dadri; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Exeliq Solutions in India seeks a Technical Sales Engineer to blend technical acumen with consultative selling. You will identify automation needs, design tailored solutions, and drive revenue growth through strategic account development and cross-functional collaboration.

The role emphasizes customer value, market expansion, and robust CRM data management, with responsibilities spanning solution design, pricing input, and seamless handovers to operations.

Qualifications

• Bachelor's degree in electrical engineering, electronics, or related technical field.
• 3–6 years of progressive technical sales experience, preferably in automation/testing equipment.
• Proven track record of meeting or exceeding sales targets in technical environments.

Responsibilities

• Develop strategic accounts and long-term partnerships within designated territories.
• Collaborate with developers and technical consultants for solution selling.
• Align proposed solutions with customer requirements and measurable value.
• Drive revenue through lead generation, opportunity development, and negotiations.
• Ensure smooth sales-to-operations handover with complete documentation.
• Maintain accurate CRM data and customer interaction histories.
• Gather market intelligence and provide regular pipeline updates.

Skills

Strategic accounts

Solution selling

Value-based selling

Market expansion

Customer advocacy

CRM proficiency

Communication skills

Analytical skills

Travel willingness

Education

Bachelors in electrical engineering

Tools

CRM systems

Job description

Position Overview:

We are seeking a highly motivated Technical Sales Engineer with demonstrated expertise in automation machinery and testing equipment. This role combines technical proficiency with strategic sales execution, requiring a professional who can identify client automation needs, design tailored solutions, and drive sustainable revenue growth through consultative selling approaches.The successful candidate will serve as a technical advisor and business development specialist, responsible for expanding our market presence while building enduring client relationships in the automation solutions sector.

Key Responsibilities:

Customer Relationship Excellence:

• Strategic Account Development: Proactively cultivate and expand customer relationships within designated territories, focusing on long-term partnership building


• Solution-Oriented Collaboration: Work closely with developers and technical consultants to implement comprehensive solution selling methodologies


• Value Alignment: Ensure all proposed solutions align with customer operational requirements and deliver measurable value


• Market Expansion: Identify and capitalize on sales opportunities through strategic cross-selling and upselling initiatives


• Customer Advocacy: Address and resolve client concerns in collaboration with the Operations team to maintain exceptional satisfaction levels


• Data Management: Maintain accurate customer profiles and interaction histories in CRM systems

Technical Sales Leadership:

• Revenue Generation: Drive lead generation, opportunity development, and contract negotiations to achieve sales targets and pricing objectives


• Needs Analysis: Conduct comprehensive customer needs assessments and design customized automation solutions


• Pricing Strategy: Establish competitive market pricing for solutions, collaborating with the Engineering team for complex or non-standard requirements


• Project Handover: Ensure seamless Sales-to-Operations transitions with complete documentation and accurate project specifications


• Quality Assurance: Validate customer orders against negotiated terms, conditions, and safety requirements


• Project Accountability: Maintain ownership and responsibility for projects through Order Booking completion


• Financial Support: Assist Finance team with collection activities and payment processing

Business Intelligence & Reporting:

• Sales Execution: Drive individual sales plan implementation through proactive customer engagement and consultative visits


• Market Intelligence: Gather and analyze market trends, competitive landscape, and industry developments


• Performance Reporting: Provide timely, accurate sales activity reports and pipeline analysis


• Documentation Excellence: Maintain comprehensive opportunity records, including win/loss analysis and customer feedback in CRM


• Data Integrity: Ensure accurate and current opportunity data management

Required Qualifications:

Educational Background:

• Bachelor's degree in electrical engineering, Electronics Engineering, or related technical discipline

Professional Experience

• 3-6 years of progressive experience in technical sales, with preference for Automated Test Equipment development and sales


• Proven track record of meeting or exceeding sales targets in technical product environments

Technical Competencies:

• Strong foundation in electrical, electronics, and instrumentation principles


• Understanding of automation systems, testing protocols, and measurement technologies


• Familiarity with industrial automation applications and customer requirements

Professional Skills:

• Exceptional communication and interpersonal abilities for effective client and internal team collaboration


• Advanced analytical skills for customer needs assessment and technical solution development


• Proactive, results-oriented approach to sales with strong problem-solving capabilities


• Proficiency in CRM systems and sales reporting tools


• Flexibility for travel as business requirements dictate

Career Benefits & Growth Opportunities:

Compensation & Rewards:

• Competitive salary package aligned with industry standards


• Performance-based incentives and recognition programs


• Comprehensive benefits package

Professional Development:

• Accelerated career advancement opportunities based on performance excellence


• Strategic role in early-stage growth company with significant impact potential


• Continuous professional development and technical training programs


• Exposure to cutting-edge automation technologies and industry trends