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Southwest Airlines is seeking a Sr Product Owner for MarTech and Content Supply Chain to define and prioritize the team backlog, collaborating with Product Management and other stakeholders to ensure the solution addresses program priorities while maintaining technical integrity.
As a Sr Product Owner, you will own the product direction for enterprise CMS and digital-experience capabilities that help teams create, manage, publish, and optimize customer-facing experiences.
Department: Technology
We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines. Above all, Employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every Southwest Customer.
At Southwest Airlines, we believe that flying should feel like freedom. For over 50 years, we've been connecting people to what matters most with low fares, legendary hospitality, and a heart for service. Our culture is built on the principles of fun, friendliness, and family, making us one of the most admired workplaces in the world.
If you're passionate about making a difference, love working in a fast-paced environment, and want to help millions of travellers reach their destinations with a smile, Southwest Airlines is the place for you. Here, your career can truly take flight.
Serve as the Customer proxy, and responsible for working with Product Management and other stakeholders-including other product owners and other teams-to define and prioritize the Team Backlog so that the solution effectively addresses program priorities while maintaining technical integrity. Attend product management meetings, planning, and backlog/vision refinement sessions. Serve as a mentor to the APO and PO.
As a Sr Product Owner - MarTech / Content Supply Chain, you'll own the product direction for enterprise CMS, content, and digital-experience capabilities that help teams create, manage, publish, and optimize customer-facing experiences.
You’ll translate customer and business problems into clear product outcomes, shaping roadmaps, backlogs, stories, acceptance criteria, and success measures across Marketing, Brand, Commercial, Customer, and Servicing domains. You’ll work closely with design, customer operations, engineering, and platform teams to modernize content experiences while balancing customer impact, platform feasibility, experience risk, dependencies, and speed to market.
This role will help evolve Southwest’s content and digital product ecosystem toward more scalable, measurable, and intelligent experiences. You’ll operate across enterprise Agile delivery and SAFe environments, using product analytics, instrumentation, experimentation, and iterative optimization to improve customer outcomes and platform value.