Sr. Performance Marketing Manager

Kreative & Co.; Navi Mumbai; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

Kreative & Co. in Navi Mumbai is seeking a Sr. Performance Marketing Manager to lead strategy across digital channels, plan and execute paid campaigns, and optimize budgets for ROI.

You will analyze data, run A/B tests, refine targeting, and mentor juniors, collaborating with creative, branding, and tech teams to ensure cohesive messaging and seamless user journeys.

Qualifications

• Strong performance marketing skills across digital channels (paid social, search, display, remarketing).
• Expertise in campaign optimization, A/B testing, conversion rate optimization, and funnel analysis.
• Proficiency with analytics and advertising platforms (Google Ads, Meta Business Manager, Google Analytics).
• Experience in budgeting, forecasting, and ROI-focused decision-making.
• Ability to collaborate with creative, branding, and tech teams to align messaging and user experience.
• Excellent communication, stakeholder management and presentation skills, with client or partner experience.
• Leadership experience including mentoring or managing teams and owning performance outcomes.
• Bachelor’s degree in Marketing/Business/Communications; advanced digital marketing certifications are a plus.

Responsibilities

• Lead performance marketing strategy across digital channels.
• Plan and execute paid campaigns and optimize budgets for ROI and conversions.
• Analyze campaign data, run A/B tests, and refine audience targeting.
• Collaborate with creative, branding, and tech teams to ensure cohesive messaging.
• Prepare performance reports and present insights to stakeholders.
• Identify growth opportunities and new channels to scale results.
• Mentor junior team members and coordinate with clients to align campaigns with business goals.

Skills

Paid social

Paid search

Display advertising

Remarketing

A/B testing

Funnel analysis

ROI analysis

Budget forecasting

Leadership

Client collaboration

Education

Bachelor’s degree in Marketing

Digital marketing certifications

Tools

Google Ads

Meta Business Manager

Google Analytics

Marketing automation tools

Job description

Role Description

This full-time on-site Sr. Performance Marketing Manager role is based in Navi Mumbai. The person in this role will lead performance marketing strategy across digital channels, plan and execute paid campaigns, and optimize budgets to maximize ROI and conversion rates. Daily responsibilities include analyzing campaign data, running A/B tests, refining audience targeting, and collaborating with creative, branding, and tech teams to ensure cohesive messaging and seamless user journeys. The role also involves preparing performance reports, presenting insights to stakeholders, and identifying new growth opportunities, tools, and channels to scale results. This position requires ownership of performance outcomes, mentorship of junior team members, and close coordination with clients to align campaigns with business goals.

Qualifications

• Strong performance marketing skills, including paid social, paid search, display advertising, and remarketing.
• Expertise in campaign optimization, A/B testing, conversion rate optimization, and funnel analysis.
• Proficiency with analytics and advertising platforms (e.g., Google Ads, Meta Business Manager, Google Analytics, marketing automation tools).
• Experience in strategic planning, budgeting, forecasting, and ROI-focused decision-making.
• Ability to collaborate with creative, branding, and tech teams to align messaging, design, and user experience.
• Excellent communication, stakeholder management, and presentation skills, with experience managing clients or internal partners.
• Leadership experience, including mentoring or managing marketing teams and owning performance outcomes.
• Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced certifications in digital marketing are an advantage.
• Comfort working in a fast-paced, on-site agency environment in Navi Mumbai, with strong organizational and time-management skills.