Sr. Manager/ Manager- Sales Coporate

Surya Food Agro Limited; Dadri, Jewar; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Surya Global Flexifilms Pvt. Ltd. (Surya SGF) in Noida seeks a Sr.

Manager / Manager, Sales & Marketing (Corporate / B2B) to own end-to-end B2B sales, grow revenue and margins, and build strategic account partnerships. You will lead a high‑ownership, customer‑facing team reporting to the Director. The role requires strong relationship management, cross‑functional coordination with Production, Quality, Logistics and Finance, and a track record of complex negotiations in a manufacturing‑led

Qualifications

• Bachelor's degree in Business, Marketing, Commerce, Engineering or a related field; MBA/PGDM preferred.
• 810+ years of B2B sales experience, with clear ownership of revenue growth, key account management and strategic accounts, including complex commercial negotiations.
• Proven experience selling products or solutions to enterprise or institutional customers.

Responsibilities

• Own end-to-end B2B sales across key corporate accounts.
• Drive revenue, margins and long-term customer partnerships.
• Lead 80–100 key B2B customers and manage SPOC.
• Coordinate with Production, Quality, Logistics, Finance for order execution.
• Prepare sales forecasts and MIS; maintain CRM/SAP data.

Skills

Key Account Mgmt

Corporate B2B Sales

Negotiation

Business Development

CRM

Sales Forecasting

Market Intelligence

Pricing & Margin

Team Leadership

MS Excel

SAP/S4HANA

Education

Bachelor's degree in Business/Marketing/Commerce/Engineering

MBA/PGDM preferred

Tools

CRM (S/4HANA)

MS Excel

Job description

Company Information

Surya Global Flexifilms Pvt. Ltd. (Surya SGF)

A group company of Priyagold Biscuits

Location: Noida

Position: Sr. Manager / Manager, Sales & Marketing (Corporate / B2B)

Reporting To: Director

Flexible Packaging (BOPP / BOPET / BOPE) strongly preferred; Chemicals, Materials, Industrial or allied B2B sectors also considered

6070% for customer visits, business development and account management

About the Company

Surya Global Flexifilms is a growing manufacturer of flexible packaging films, with strong capabilities across BOPP, BOPET, BOPE and specialty films, serving customers across India and international markets. The company is known for its manufacturing strength, scale and focus on operational excellence, and is currently in a phase of significant capacity expansion.

The business is part of a diversified, family‑promoted Indian enterprise with established operations across FMCG and flexible packaging. The group also includes Priyagold, one of India's most widely recognised biscuit brands, with deep distribution reach and strong consumer recall. As manufacturing scale increases, Surya SGF is strengthening its commercial leadership to support sustained growth, deeper customer partnerships and long‑term market presence.

About the Role

The Sr. Manager / Key Account Manager Sales & Marketing (Corporate) will own end‑to‑end B2B sales performance across key customer segments driving revenue growth, contribution margins, strategic account management and sales capability building. This is a high‑ownership, customer‑facing leadership role reporting directly to the Director.

Key Responsibilities

• Sales Growth & Revenue Ownership
  • Achieve overall sales, volume, revenue and profitability targets, driving growth aligned to capacity expansion and long‑term business plans.
  • Convert manufacturing scale into sustained market share and customer growth.
  • Expand and diversify the customer base across identified B2B segments; drive upselling, cross‑selling and new product sales for BOPP, BOPET, BOPE and specialty films.
• Key Account Management & Relationship Building
  • Manage a portfolio of 80‑100 key B2B customers, including printers, converters, FMCG and packaging companies with direct ownership of major corporate/key accounts.
  • Act as single point of contact (SPOC) for customer communication, commercial matters and issue resolution.
  • Build multi‑level relationships with Purchase, Procurement, Technical, Quality and Business teams within customer organisations.
  • Lead complex commercial discussions, price negotiations, annual contracts, volume commitments and contract closures.
  • Maintain customer retention of ¥95% and grow share of wallet within existing accounts.
  • Conduct structured customer visits (Tier A monthly, Tier B quarterly), quarterly business reviews (QBRs) and annual business negotiations.
  • Position the organisation as a reliable, long‑term supply and business partner.
• Pricing, Margins & Commercial Discipline
  • Maintain pricing discipline in competitive market conditions while balancing volume growth with margin protection and contribution performance.
  • Monitor competitor pricing, market trends, customer demand and emerging business opportunities.
  • Partner with senior leadership on commercial strategy and pricing decisions.
• Team Leadership & Cross‑Functional Coordination
  • Build, lead and develop a high‑performing B2B sales team; set clear targets, KPIs and accountability structures.
  • Coach the team on relationship‑led, consultative selling approaches, and support onboarding of sales talent from non‑industry backgrounds.
  • Coordinate closely with Production, Quality, Logistics, Sales Operations and Finance for smooth order execution, and support receivables/collection follow‑up.
• Product & Market Understanding, Sales Operations & MIS
  • Develop strong working knowledge of product specifications, applications and use‑cases to enable credible, differentiated sales conversations.
  • Prepare accurate sales forecasts, MIS and market intelligence reports.
  • Maintain customer information, sales pipeline and reporting in CRM / SAP S/4HANA and other data‑driven tracking tools.
• Key KRAs / KPIs
  • Sales Revenue & Volume Target vs. Actual
  • Profitability / Contribution Margin
  • Customer Retention ¥95%
  • Existing Account Growth / Share of Wallet
  • Specialty & New Product Sales
  • Customer Visit Adherence (Tier A / Tier B cadence)
  • Forecast Accuracy
  • Customer Satisfaction & Complaint Resolution
  • New Business Development
  • Receivables / Collection Coordination

Qualification & Experience

• Bachelor's degree in Business, Marketing, Commerce, Engineering or a related field; MBA/PGDM preferred.
• 810+ years of B2B sales experience, with clear ownership of revenue growth, key account management and strategic accounts, including complex commercial negotiations.
• Proven experience selling products or solutions to enterprise or institutional customers.

Experience in flexible packaging, BOPP/BOPET/BOPE, polymers, films, printing or converting strongly preferred; experience in chemicals, materials, industrial or allied B2B sectors also considered.

• Experience handling Tier‑1 FMCG/corporate accounts (e.g. ITC, Parle, Nestl©, Britannia, PepsiCo, HUL) highly preferred.
• Exposure to leading, building or scaling B2B sales teams preferred.

Required Skills

Key Account Management | Corporate B2B Sales | Negotiation | Business Development | Customer Relationship Management | Sales Forecasting & Market Intelligence | Pricing & Margin Management | Team Leadership | MS Excel | CRM | SAP / ERP (S/4HANA)

This Role Will Suit You If

• You have built and sustained long‑term, senior‑level customer relationships in B2B environments.
• You are comfortable owning revenue, margins and contribution not just volumes.
• You bring maturity, judgement and calm leadership to complex negotiations and customer situations.
• You believe strong B2B sales capability travels across industries, and are excited to apply it in a manufacturing‑led context.
• You have experience building, leading and scaling sales teams with a focus on capability and accountability.
• You are comfortable using CRM systems, dashboards and data‑driven tools to track performance and drive decisions.
• You bring exposure to adjacent or allied areas such as exports, channel development or innovative sales approaches.
• You are curious about market shifts and open to evolving sales mechanisms beyond traditional models.

Ideal Candidate

A commercially strong, result‑oriented and customer‑focused sales leader with proven experience handling large corporate/strategic accounts, and a track record of converting customer relationships into profitable, sustainable business growth comfortable operating in a growth‑oriented, evolving organisation with changing priorities.