Sr. Business Analyst / Manager / Group Head - Ecomm Marketplaces

dentsu; Maharashtra; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Sokrati in Pune, Maharashtra is seeking a results-driven Ad Operations Lead to manage 4-6 client accounts across Amazon and other marketplaces. You will guide campaign strategy, optimization, and reporting, while driving client KPIs and ensuring timely, high-quality delivery by the AdOps team.

Ideal candidates have 2+ years in Amazon Ads management, 1+ year of people leadership, and strong analytical, communication, and project-management skills. This role is full-time and based on-site in Pune.

Qualifications

• Graduate/MBA with 2+ years of relevant experience in managing Amazon Ads through self-serve platforms.
• Experience running self-serve campaigns and/or display campaigns on other marketplace platforms.
• 1+ years of people management experience.
• Experience managing advertising spends for multiple client accounts.
• Strong project management, end-to-end thinking, and ability to drive long-term projects.
• Excellent problem-solving and analytical skills; strong communication and interpersonal skills.
• Appetite for risk and decisive decision-maker.

Responsibilities

• Drive client KPIs on marketplaces like Amazon, Flipkart, QCommerce, Pharmacy, Beauty and Fashion with ad operations team.
• Ensure on-time, high-quality delivery of work through SLAs.
• Refine client goals and campaign plans before presenting to client.
• Finalize advertising plans with client input and mutual alignment.
• Provide recommendations and guide AdOps on campaign structuring, targeting, creatives and beta features.
• Drive automation and tech usage for reporting with AdOps.
• Build and monitor digital advertising budget and track success metrics.
• Oversee regular and ad-hoc analysis of digital activity for clients.
• Ensure quality and depth of insights from the AdOps team.
• Identify gaps and opportunities to scale client revenue or improve efficiency.
• Manage a client portfolio of 4-6 accounts.
• Review performance via regular scrums with the team.
• Stay updated on industry trends and competitive landscape.
• Showcase business growth in Monthly/Quarterly/Half-Yearly/Annual reviews.
• Grow the team and plan personal development for subordinates.
• Take PDPs of team members.
• Ensure timely deliverables for client requests by AdOps.
• Collaborate with Business Teams on new business pitches, audits, planning and strategic recommendations.

Skills

Amazon Ads management

People management

Campaign strategy

Project management

Analytics

Communication

Education

Graduate/MBA

Tools

Helium 10

Amazon Pi

Amazon Drona

Job description

The purpose of this role is to implement and execute ECommerce campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Job Description:

• Be responsible for driving client KPIs on different marketplaces including Amazon, Flipkart, QCommerce, Pharmacy, Beauty and Fashion by working with an ad operations team
• Be responsible for driving organizational KPIs, SLAs towards ensuring on-time & high-quality delivery of work by the team
• Understand client goals, give strategic direction and refine campaign plans before they go to client
• Finalise advertising plans with client input – mutual alignment of plans with the client based on key objectives and KPIs to be achieved
• Provide recommendations and guide AdOps team in execution of strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of advertising in accordance with client goals for Marketplaces.
• Drive use of automation and tech for reporting with the AdOps team
• Build, watch and maintain the digital advertising budget and track success metrics
• Oversee all regular (and ad hoc) analysis of digital activity required to be sent to the client
• Oversee quality and depth of insights being provided by the AdOps team
• Understanding client brief holistically to identify gaps/opportunities for scaling client revenue, or building efficiencies on current campaigns
• Responsible for managing a client portfolio of 4-6 accounts
• Review performance being delivered on all client accounts through regular scrums with the team
• Understand and stay current on industry trends, competitive landscape as relevant to assigned clients
• Be accountable for showcasing business growth during Monthly, Quarterly, Half Yearly and Annual Business Review meetings with the client
• Be responsible for Team Growth and planning personal development programs for subordinates.
• Take PDPs of team members
• Be accountable for Quality and timely deliverables for clients’ requests by the AdOps team
• Work with Business Teams to drive New Business pitches including preparation and presentation of audits, planning and strategic recommendations

You'd fit right in, if you:

• Are any Graduate/MBA with 2+ years of experience years of relevant work experience in managing and running Amazon Ads through self-serve platforms
• Additionally have experience of running self-serve campaigns and / or display campaigns on other marketplace platforms
• Have hands on experience of using tools like Helium 10, Amazon Pi, Amazon Drona. Experience of using other marketplace tools will be beneficial, but not necessary.
• Have 1+ years of people management experience.
• Have experience in managing the advertising spends for multiple client accounts at the same time
• Have strong project management skills including demonstrated ability to think end-to-end, and manage long-term projects
• Have excellent problem-solving and analytical skills
• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent
• Have an appetite for Risk and should be a strong decision-maker.

Location:

India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park

Brand:

Sokrati

Time Type:

Full time

Contract Type:

Permanent