Social Media Marketer (Work Exp. 1-3 Years) in Vadodara

The Urban Chief; Vadodara; On-site; INR 279,000 - 335,000; Full time

Job summary

The Urban Chief is a digital marketing agency in Vadodara seeking a Social Media Marketing Executive to independently manage multiple social media accounts, plan engaging content, and guide a junior team member. The role requires ownership of account growth and data-driven content decisions.

You will work on Canva-based designs, collaborate with a video editor for reels, and deliver monthly performance reports to clients, with on-site work at Karelibaug, Vadodara.

Qualifications

• 1.5–3 years of practical experience in social media marketing.
• Strong knowledge of Instagram, LinkedIn and organic growth.
• Proficiency with Canva and AI content creation tools.
• Ability to write captions and plan content.
• Understanding of social media analytics and performance metrics.
• Ability to manage multiple accounts and meet deadlines.
• Strong communication, planning and problem-solving skills.
• Leadership, accountability, initiative and ownership.
• Agency experience preferred.

Responsibilities

• Social Media Management: Independently manage Instagram, LinkedIn, Facebook and other assigned social media accounts.
• Content Planning: Develop monthly content calendars, research trends, generate content ideas and plan platform-specific content.
• Creative Development: Design static posts and carousels using Canva and AI tools. Coordinate with the video editor for reels and video content.
• Daily Execution: Manage post scheduling, publishing, captions, hashtags, community engagement and quality checks.
• Account Growth: Take ownership of assigned accounts' growth goals, identify improvement opportunities and implement strategies to improve performance.
• Performance Analysis: Review social media data provided by the tracking team, understand what is working and make informed content decisions.
• Team Leadership: Assign tasks to an intern, guide their work, review deliverables and ensure deadlines are met.
• Monthly Reporting: Prepare and present monthly social media performance reports to clients, highlighting results, learnings and next steps.

Skills

Social media marketing

Content planning

Copywriting / captions

Team leadership

Time management

Tools

Canva

AI content tools

Job description

Location: Karelibaug, Vadodara (Local Candidates Only)

Job Type: Full-Time | Work From Office Only

Social Media Marketing Executive

Location: Karelibaug, Vadodara (Local Candidates Only)

Experience: 1.5–3 Years

Salary: ₹25,000–₹30,000 per month (₹3.0–₹3.6 LPA)

Job Type: Full-Time | Work From Office Only

Working Days: Monday–Friday | 10 AM–7 PM

Key Responsibilities

• Social Media Management: Independently manage Instagram, LinkedIn, Facebook and other assigned social media accounts.
• Content Planning: Develop monthly content calendars, research trends, generate content ideas and plan platform-specific content.
• Creative Development: Design static posts and carousels using Canva and AI tools. Coordinate with the video editor for reels and video content.
• Daily Execution: Manage post scheduling, publishing, captions, hashtags, community engagement and quality checks.
• Account Growth: Take ownership of assigned accounts' growth goals, identify improvement opportunities and implement strategies to improve performance.
• Performance Analysis: Review social media data provided by the tracking team, understand what is working and make informed content decisions.
• Team Leadership: Assign tasks to an intern, guide their work, review deliverables and ensure deadlines are met.
• Monthly Reporting: Prepare and present monthly social media performance reports to clients, highlighting results, learnings and next steps.

Dedicated support will be available for client communication, routine data tracking and video editing.

What We're Looking For

• 1.5–3 years of practical experience in social media marketing.
• Good understanding of Instagram, LinkedIn and organic social media growth.
• Strong working knowledge of Canva and AI content creation tools.
• Ability to write captions, plan content and create engaging social media creatives.
• Basic understanding of social media analytics and performance metrics.
• Ability to manage multiple accounts and meet deadlines.
• Good communication, planning and problem-solving skills.
• Leadership, accountability, initiative and ownership are a must.

Agency experience is preferred.

About The Urban Chief

The Urban Chief is a digital marketing and growth agency working with businesses across different industries to improve their online presence, engagement and business growth.

We're looking for a Social Media Marketing Executive who can independently manage multiple social media accounts, create engaging content, guide a junior team member and take ownership of account growth.

We don't just want someone who posts content. We want someone who understands why they're posting it and how it contributes to growth.

Important Before Applying

• Only candidates currently residing in Vadodara should apply.
• Our office is located in Karelibaug, Vadodara.
• This is a strictly on-site position. No work-from-home or hybrid option.
• Working days are Monday to Friday, with occasional additional availability required for urgent work.