Social Media Manager (Content Creation & Growth)

Kimatra; Delhi; On-site; INR 550,000 - 750,000; Full time

Job summary

Kimatra is seeking a female Social Media Manager to own our brand's social media presence from strategy to execution. You will plan campaigns, design creatives, and edit video content across platforms like Instagram, Facebook, and YouTube to grow visibility and engagement.

The role requires independent work, a strong portfolio of ad creatives, and proficiency with Canva and Adobe Creative Suite. You will stay ahead of trends and optimize campaigns using data-driven insights.

Qualifications

• Must have proven experience managing social media for a brand/business.
• Strong portfolio of ad creatives and video reels.
• Proficiency in Canva and Adobe Creative Suite (Premiere Pro, Photoshop, After Effects) or similar.
• Experience with AI tools for content/video generation (e.g., Midjourney, Runway, CapCut AI).
• Ability to shoot and edit video (real + AI-assisted).
• Strong understanding of platform-specific content strategy (Instagram, YouTube Shorts).

Responsibilities

• Plan, create, and manage social media campaigns across platforms (Instagram, Facebook, YouTube, etc.).
• Design and produce high-quality static ad creatives and video content (reels, ads).
• Shoot and edit real (live-action) video content, plus create AI-generated visuals/videos where useful.
• Manage the content calendar and post consistently to grow brand visibility and engagement.
• Track performance metrics and optimize campaigns based on data.
• Stay current with trends, formats, and platform algorithm changes.
• Work independently to manage the complete social media function end-to-end.

Skills

Social media strategy

Campaign optimization

Independent work

Video content planning

Analytics & data-driven

Tools

Canva

Adobe Creative Suite

Premiere Pro

Photoshop

After Effects

Midjourney

Runway

CapCut AI

Job description

Role & responsibilities

We're looking for a female who is creative, independent, and results-driven Social Media Manager to own our brand's entire social media presence from strategy to execution.

Responsibilities

• Plan, create, and manage social media campaigns across platforms (Instagram, Facebook, YouTube, etc.)
• Design and produce high-quality static ad creatives and video content (reels, ads)
• Shoot and edit real (live-action) video content, plus create AI-generated visuals/videos where useful
• Manage the content calendar and post consistently to grow brand visibility and engagement
• Track performance metrics and optimize campaigns based on data
• Stay current with trends, formats, and platform algorithm changes
• Work independently to manage the complete social media function end-to-end

Preferred candidate profile

• Proven experience managing social media for a brand/business
• Strong portfolio of ad creatives and video reels
• Proficiency in Canva, Adobe Creative Suite (Premiere Pro, Photoshop, After Effects, or similar)
• Experience with AI tools for content/video generation (e.g., Midjourney, Runway, CapCut AI tools, etc.)
• Skilled in video shooting and editing (real + AI-assisted)
• Ability to work independently with minimal supervisionStrong understanding of platform-specific content strategy (Instagram, YouTube Shorts, etc.)

Nice to Have

• Basic copywriting skills for captions and ad copy
• Familiarity with paid ad campaigns (Meta Ads Manager, etc.)