Social Media Manager

Amartex; Panchkula; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Amartex Industries Limited is seeking a Digital Marketing Manager to lead digital marketing initiatives for Amartex Family Mart and related divisions. The role focuses on developing and executing marketing strategies, managing online campaigns, increasing brand awareness, and driving both store footfall and e-commerce sales through digital channels.

The ideal candidate will bring strong experience in retail, apparel, textile, FMCG or e-commerce, with expertise in performance marketing, digital

Qualifications

• Experience in retail, apparel, textile, FMCG, or e-commerce businesses.
• Strong expertise in performance marketing, digital analytics, and campaign management.
• Proven ability to lead digital marketing initiatives across channels.

Responsibilities

• Develop digital marketing strategy for Amartex Family Mart and divisions.
• Manage performance marketing and paid advertising campaigns.
• Oversee social media and brand management activities.
• Lead ecommerce and website marketing efforts to drive online sales.
• Drive SEO and content marketing to improve organic reach.
• Coordinate retail store marketing and customer acquisition programs.
• Conduct data analytics and prepare regular marketing performance reports.

Skills

Digital Marketing

Performance Marketing

Digital Analytics

Campaign Management

Brand Management

Retail/Ecommerce

Tools

Google Ads

Facebook Ads

Google Analytics

Job description

Job Description Digital Marketing Manager

Location: Panchkula, Haryana

Department: Marketing

Experience: 5-8 Years

Industry: Retail / Apparel / FMCG

1. Job Summary

Amartex Industries Limited is looking for an experienced and result-oriented Digital Marketing Manager to lead digital marketing initiatives for Amartex Family Mart and its associated business divisions.

The candidate will be responsible for developing and executing digital marketing strategies, managing online advertising campaigns, increasing brand awareness, generating leads and customer engagement, and driving store footfall and online sales through digital channels.

The ideal candidate should have experience in retail, apparel, textile, FMCG, or e-commerce businesses, with strong expertise in performance marketing, digital analytics, and campaign management.

2. Key Responsibilities

• A. Digital Marketing Strategy
• B. Performance Marketing & Paid Advertising
• C. Social Media & Brand Management
• D. E-commerce & Website Marketing
• E. SEO & Content Marketing
• F. Retail Store Marketing & Customer Acquisition
• G. Data Analytics & Reporting