Social Media Manager

Blue Ocean Digital Media; Mumbai; On-site; INR 500,000 - 800,000; Full time

Benefits offered by this job

A collaborative work environment with-

Opportunity to work on diverse brands

Freedom to experiment and drive show

Job summary

Blue Ocean Digital Media in Mumbai is seeking a Social Media Manager to lead content and strategy across client portfolios. This Mumbai-based role is office-based and ideal for someone passionate about brand storytelling, digital trends, and delivering results.

You will manage platform-specific strategies, collaborate with design and content teams, maintain content calendars, and analyze performance to drive data-backed decisions. Agency experience is preferred, with 2–4 years of relevant work.

Qualifications

• 2–4 years of experience in social media management, agency preferred.
• Experience managing multiple brands and content calendars.
• Strong writing and briefing capabilities are required.

Responsibilities

• Develop and execute platform-specific strategies across Instagram, Facebook, LinkedIn, and YouTube.
• Create content calendars and posting schedules for multiple brands.
• Monitor performance, analyze data, and report insights to inform decisions.
• Lead monthly campaigns, engagement activities, and influencer collaborations.
• Stay updated on platform features and emerging formats.

Skills

Social media management

Meta Business Suite

Instagram Insights

LinkedIn analytics

Content strategy

Brand storytelling

Data-driven decisions

Communication

Tools

Meta Business Suite

Job description

Blue Ocean Digital Media is hiring: Social Media Manager (Mumbai-based)

We’re looking for a sharp, creative, and performance-driven Social Media Manager to lead content and strategy across our client portfolio. This is a Mumbai-based role (work from office), ideal for someone who’s passionate about brand storytelling, digital trends, and results.

Job Type: Full-time - Work from office

Experience: 2–4 years (preferably in an agency environment)

Key Responsibilities

• Develop and execute platform-specific strategies across Instagram, Facebook, LinkedIn, and YouTube
• Identify content opportunities through competitive research, trend analysis, and platform insights
• Source creative references and collaborate with design and content teams to bring ideas to life
• Build and maintain content calendars, posting schedules, and engagement plans for multiple brands
• Conduct ongoing competitive analysis and identify whitespace for brand differentiation
• Monitor, analyze, and report performance metrics to drive data-backed decisions
• Lead ideation for monthly campaigns, engagement activities, and influencer collaborations
• Stay updated with platform algorithm changes, new features, and emerging content formats

What We’re Looking For

• 1–3 years of experience managing social media accounts for brands (agency experience preferred)
• Strong understanding of Meta Business Suite, Instagram Insights, and LinkedIn analytics
• A natural sense of content – what performs, what trends, and how to engage different audiences
• Confident communicator with the ability to write briefs, captions, and content hooks
• Organized, proactive, and comfortable managing multiple projects simultaneously

What You’ll Get

• A collaborative work environment with ownership from day one
• Opportunity to work on diverse brands across industries
• Freedom to experiment and build content that drives results
• A team that values performance, creativity, and smart execution