Social Media Manager

Toppersnotes; Jaipur; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Toppersnotes in Jaipur is seeking a creative Social Media Manager to build and grow our brand across multiple platforms. You will focus on content strategy, influencer partnerships, and performance-driven campaigns to scale reach and engagement.

You will collaborate with content, design, and video production teams to deliver high-performing content and drive direct sales while maintaining consistent brand messaging across channels.

Qualifications

• 3–5 years of experience in Social Media Marketing.
• Proven track record of growing social media accounts organically.
• Experience in influencer marketing and creator partnerships.
• Hands-on experience managing affiliate marketing campaigns.
• Strong understanding of social media algorithms and platform best practices.
• Good knowledge of content marketing and digital marketing strategies.
• Strong analytical skills with experience using social media analytics tools.
• Excellent communication and negotiation skills.
• Creative mindset with a strong understanding of storytelling and audience psychology.
• A good sense of video production, including scripting, shot planning, editing styles, and what makes short-form videos perform well.

Responsibilities

• Develop and execute social media strategies to grow Instagram, YouTube, Facebook, LinkedIn, and other platforms.
• Increase followers, engagement, reach, and brand awareness through organic and paid initiatives.
• Plan, manage, and optimize content calendars aligned with marketing campaigns.
• Coordinate with the content, design, and video production teams to create high-performing content.
• Identify trends, viral formats, and competitor strategies to keep the brand ahead.
• Build and manage influencer marketing campaigns, including outreach, negotiations, collaborations, and performance tracking.
• Develop and scale affiliate marketing programs by onboarding and managing affiliates.
• Create campaigns that drive both brand awareness and direct sales.
• Track KPIs such as engagement, reach, CTR, conversions, and follower growth, and optimize strategies accordingly.
• Work closely with performance marketing and sales teams to maximize campaign impact.
• Ensure consistent brand messaging across all digital platforms.

Skills

Social media marketing

Influencer marketing

Affiliate marketing

Video production

Content strategy

Analytics

Negotiation

Tools

Social media analytics tools

Job description

Back to Careers

Social Media Manager

Marketing JAIPUR FULL_TIME Posted Aug 25, 2026

About the Role

We are looking for a creative and performance-driven Social Media Manager who can build and grow our brand across multiple social media platforms. The ideal candidate should understand content strategy, influencer marketing, affiliate marketing, and social media growth while having a strong sense of video production and viral content.

What You'll Do

• Develop and execute social media strategies to grow Instagram, YouTube, Facebook, LinkedIn, and other platforms.
• Increase followers, engagement, reach, and brand awareness through organic and paid initiatives.
• Plan, manage, and optimize content calendars aligned with marketing campaigns.
• Coordinate with the content, design, and video production teams to create high-performing content.
• Identify trends, viral formats, and competitor strategies to keep the brand ahead
• Build and manage influencer marketing campaigns, including outreach, negotiations, collaborations, and performance tracking.
• Develop and scale affiliate marketing programs by onboarding and managing affiliates.
• Create campaigns that drive both brand awareness and direct sales.
• Track KPIs such as engagement, reach, CTR, conversions, and follower growth, and optimize strategies accordingly.
• Work closely with performance marketing and sales teams to maximize campaign impact.
• Ensure consistent brand messaging across all digital platforms

What We're Looking For

• 3–5 years of experience in Social Media Marketing
• Proven track record of growing social media accounts organically.
• Experience in influencer marketing and creator partnerships.
• Hands‑on experience managing affiliate marketing campaigns.
• Strong understanding of social media algorithms and platform best practices.
• Good knowledge of content marketing and digital marketing strategies.
• Strong analytical skills with experience using social media analytics tools
• Excellent communication and negotiation skills.
• Creative mindset with a strong understanding of storytelling and audience psychology
• A good sense of video production, including scripting, shot planning, editing styles, and what makes short‑form videos perform well.
• Experience in the EdTech or D2C industry is a plus