Social Media Manager

Confidential; Gurugram District; On-site; INR 450,000 - 750,000; Full time

Benefits offered by this job

On-site shoots

Growth-oriented environment

Design-focused portfolio

Job summary

Confidential is seeking a Social Media Manager to build and grow the brand’s digital presence. The role blends on-site content capture with performance-driven social media management to showcase projects, drive engagement and generate organic leads.

You will manage content across Instagram, LinkedIn, Pinterest and YouTube, plan content calendars, and maintain a consistent posting rhythm with high-quality visuals from on-site shoots.

Qualifications

• 1 to 3 years of experience in social media management, preferably with interiors, architecture or lifestyle brands.
• Strong skills in content creation, reels and visual storytelling.
• Proficiency in Canva, Instagram tools and video editing apps.
• Ability to shoot high-quality photos and videos on site, on mobile or camera.

Responsibilities

• Manage and grow Instagram, LinkedIn, Pinterest and YouTube.
• Plan and execute content calendars aligned with brand goals and project timelines.
• Maintain a consistent posting rhythm with high-quality content.
• Capture on-site photos and videos of ongoing projects.
• Create reels, creatives and posts using Canva and video editing tools.

Skills

Social media management

Content creation

Video editing

Tools

Canva

Instagram tools

Video editing apps

Job description

Location: Sector 32, Gurugram (with regular site visits for content creation)

Working Days: Monday to Saturday (one Saturday off and one Saturday work from home)

Reporting To: Head of Department / Founder

About the Company

An established interior design and turnkey execution studio delivering premium residential, retail and commercial interiors.

About the Role

We are looking for a Social Media Manager to build and grow the brand's digital presence across all platforms. The role combines content creation, on-site content capture and performance-driven social media management to showcase projects, drive engagement and generate organic leads.

Key Responsibilities

• 1. Social Media Management
  • Manage and grow Instagram, LinkedIn, Pinterest and YouTube.
  • Plan and execute content calendars aligned with brand goals and project timelines.
  • Maintain a consistent posting rhythm with high-quality, engaging content.
• 2. Content Creation and Execution
  • Capture on-site photos and videos of ongoing and completed projects.
  • Create reels, creatives and posts using Canva and video editing tools.
  • Develop content around projects, design concepts, before-and-after transformations and site progress.
• 3. Brand Building and Engagement
  • Build a strong, consistent brand identity across all platforms.
  • Grow reach, engagement and followers organically.
  • Respond to comments, messages and enquiries promptly and professionally.
• 4. Lead Handling and Conversion Support
  • Manage and track organic leads generated through social media.
  • Coordinate with the internal team on lead follow-ups and conversions.
  • Keep response times short to maximise conversion.
• 5. Performance Tracking and Optimisation
  • Track reach, engagement, impressions and lead generation.
  • Analyse content performance and refine strategy based on results.
  • Stay current with social media trends and apply them to the brand.

What We're Looking For

• 1 to 3 years of experience in social media management, preferably with interiors, architecture or lifestyle brands.
• Strong skills in content creation, reels and visual storytelling.
• Proficiency in Canva, Instagram tools and video editing apps.
• Ability to shoot high-quality photos and videos on site, on mobile or camera.
• A self-driven, creative approach with attention to detail.

What We Offer

• The opportunity to build and scale a design-focused brand presence.
• A large portfolio of completed projects to draw content from, plus live on-site shoots.
• A fast-paced, growth-oriented environment.