Social Media Manager

dentsu; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

Iprospect in Gurugram is seeking a Social Media Strategist to manage social media strategy, content planning and execution across multiple brands, with a focus on building a strong digital presence and engagement.

You will align monthly calendars, plan campaigns, develop content pillars, drive social-first ideation, track trends, create briefs for creatives, ensure a consistent brand voice, and optimise content based on performance.

Responsibilities

• Align and manage monthly social media calendars.
• Plan and execute social media campaigns.
• Develop content buckets and content pillars.
• Drive social-first content ideation.
• Identify relevant trends and topical opportunities.
• Create briefs and work with creative teams on execution.
• Ensure consistent brand voice across platforms.
• Track competitors and emerging social trends.
• Monitor content performance and derive insights.
• Optimise content based on platform performance.
• Manage multiple brands and timelines.
• Collaborate with strategy, creative and account teams.
• Contribute to client presentations and discussions.
• Support pitches and proactive brand opportunities.

Job description

Job Description:

Responsible for managing social media strategy, content planning and execution across multiple brands, with a focus on building strong digital presence and engagement. The role will involve working closely with creative, strategy and account teams to deliver impactful social-first work.

• Align and manage monthly social media calendars.
• Plan and execute social media campaigns.
• Develop content buckets and content pillars.
• Drive social-first content ideation.
• Identify relevant trends and topical opportunities.
• Create briefs and work with creative teams on execution.
• Ensure consistent brand voice across platforms.
• Track competitors and emerging social trends.
• Monitor content performance and derive insights.
• Optimise content based on platform performance.
• Manage multiple brands and timelines.
• Collaborate with strategy, creative and account teams.
• Contribute to client presentations and discussions.
• Support pitches and proactive brand opportunities.

Location

Gurugram

Brand

Iprospect

Time Type

Full time

Contract Type

Permanent