Social Media Manager

Chandigarh News; Chandigarh; Sur place; INR 300 000 - 420 000; Plein temps

Résumé du poste

Chandigarh News seeks a content strategist to develop and implement social media content across Reels, Stories and campaigns. You will craft hooks, scripts, and briefs while staying on-brand and leveraging the latest trends.

Collaboration with designers, editors, influencers and marketing teams is essential. The role requires understanding of Instagram, creative and art direction, and the ability to manage multiple brand personalities within a unified group.

Qualifications

• Strong understanding of Instagram and organic social media.
• Experience with creative direction and art direction.
• Basic photography, videography, styling and visual aesthetics.
• Understanding brand positioning and brand consistency.
• Knowledge of consumer targeting and audience behaviour.
• Ability to maintain multiple brand personalities within a group.

Responsabilités

• Develop creative content strategies and concepts for social media platforms.
• Plan and execute Reels, Stories, Carousels, Campaigns and Brand Content.
• Create engaging hooks, scripts, and creative briefs.
• Stay updated with trends and Instagram Reels formats.
• Collaborate with designers, video editors, influencers and marketing teams.
• Analyze content performance and maintain brand identity.

Connaissances

Instagram and organic social media

Creative Direction

Art Direction

Photography basics

Videography basics

Brand positioning & consistency

Description du poste

Role & responsibilities

1. Develop creative content strategies and concepts for social media platforms.
2. Plan and execute Reels, Stories, Carousels, Campaigns and Brand Content.
3. Create engaging hooks, scripts, and creative briefs.
4. Stay updated with the latest trends, viral formats, and Instagram Reels.
5. Collaborate with designers, video editors, influencers, and marketing teams.
6. Analyze content performance and maintain consistent brand identity.

Preferred candidate profile

• Strong understanding of Instagram and organic social media
• Understanding of Creative Direction and Art Direction
• Basic knowledge of photography, videography, styling, composition and visual aesthetic
• Strong understanding of brand positioning and brand consistency
• Understanding of consumer targeting and audience behaviour
• Ability to maintain different brand personalities under one group