Social Media Management Internship

Cognito Excellence; Bengaluru; On-site; INR 134,000 - 201,000; Full time

Benefits offered by this job

Certificate upon completion

Letter of Recommendation (LOR)

Flexible work hours

Job summary

Rojgaar.co, a platform connecting laborers with employers, seeks a Social Media Management Intern to own day-to-day social media execution, content planning, audience engagement, and growth across Instagram, LinkedIn, Facebook, YouTube, and X/Twitter.

You will collaborate with content writers, graphic designers, video editors, and the broader marketing team to deliver timely content, maintain a structured calendar, analyze reach and engagement, and craft captions and CTAs that reinforce the

Qualifications

• Familiar with social media platforms and content strategy.
• Experience in managing social media accounts is a plus.
• Comfort with analytics and content calendars.

Responsibilities

• Take ownership of day-to-day management and execution of social media presence.
• Plan and execute strategies across Instagram, LinkedIn, Facebook, YouTube, and X/Twitter.
• Develop and maintain a structured content calendar aligned with marketing goals.
• Coordinate with writers, designers, and editors for timely content delivery.
• Lead and manage the social media/content team to ensure weekly deliverables.
• Write captions, hooks, and CTAs that reflect the brand voice.
• Monitor trends and opportunities for audience growth.
• Prepare regular performance reports with actionable insights.

Skills

Social media management

Content strategy

Team coordination

Data-driven mindset

Canva familiarity

Education

Pursuing degree in marketing/communication

Tools

Canva

Meta Business Suite

Job description

Join the Marketing Team at Rojgaar.co as a Social Media Management Intern in India.

What's this about:

• This role involves taking ownership of day-to-day social media execution, content planning, audience engagement, and overall growth across digital platforms for Rojgaar.co, a platform connecting laborers with employers.

What you'll actually do:

• Take ownership of the day-to-day management and execution of social media presence.
• Plan and execute social media strategies across platforms such as Instagram, LinkedIn, Facebook, YouTube, and X/Twitter.
• Develop and maintain a structured content calendar aligned with marketing and business objectives.
• Coordinate with content writers, graphic designers, video editors, and other team members for timely content delivery.
• Lead and manage the social media/content team to ensure weekly deliverables are completed on time.
• Assign tasks, coordinate workflows, track progress, and follow up with team members.
• Ideate and execute engaging content formats including reels, carousels, static posts, stories, videos, educational content, and campaign-based content.
• Monitor social media trends, hashtags, and relevant conversations to identify growth opportunities.
• Develop creative campaigns to increase brand awareness, engagement, reach, and audience growth.
• Write or oversee captions, hooks, CTAs, and other social media copy while maintaining consistency in brand tone and messaging.
• Monitor comments, messages, mentions, and ensure timely engagement with the audience.
• Track social media performance using platform analytics and relevant tools.
• Analyze key metrics such as reach, impressions, engagement, follower growth, views, and content performance.
• Prepare regular performance reports and identify areas for improvement.
• Experiment with new content formats and strategies based on performance insights.
• Work closely with the broader marketing team to align social media activities with ongoing campaigns and business goals.
• Stay updated with social media trends, platform updates, algorithms, and industry best practices.

Who fits this:

• Strong understanding of social media platforms, content strategy, and digital marketing fundamentals.
• Prior experience managing social media accounts is preferred.
• Strong understanding of Instagram and LinkedIn, with familiarity with other major social platforms.
• Creative mindset with the ability to identify engaging content ideas and trends.
• Good understanding of content calendars, social media analytics, engagement, and audience growth.
• Strong communication and coordination skills.
• Ability to lead, coordinate, and work with a team.
• Strong ownership and ability to manage multiple tasks and deadlines independently.
• Data-driven mindset with an interest in understanding content performance.
• Familiarity with tools such as Canva, Meta Business Suite, scheduling tools, analytics platforms, or similar is a plus.
• Candidates with hands-on experience in social media management, content creation, marketing, or team coordination will be given preference.

Why this internship is worth it:

• Hands-on experience in social media management and digital marketing.
• Opportunity to take ownership of social media operations for a mission-driven startup.
• Practical experience in content strategy, campaign execution, audience growth, and social media analytics.
• Experience coordinating and leading a creative/social media team.
• Work directly with the marketing team to contribute to business and brand-growth initiatives.
• Certificate upon successful completion.
• Letter of Recommendation (LOR) based on performance and contribution.
• Flexible work hours in an outcome-focused work culture.
• Direct contribution to brand growth, engagement, and user acquisition.