Social Media Executive/SEO

N J Macson; Chennai; Presencial; INR 200.000 - 350.000; Jornada completa

Descripción de la vacante

N J Macson is seeking a motivated Social Media Executive with basic SEO knowledge to manage our social channels from Ekkaduthangal, Chennai. The role focuses on creating engaging content, planning monthly calendars, and supporting digital marketing efforts.

The candidate should be comfortable with social media trends, basic SEO, and analytics tools like Google Analytics and Google Search Console. Freshers are welcome to apply and learn on the job.

Formación

• 0–3 years of experience in social media management or digital marketing.
• Basic knowledge of Instagram, LinkedIn, Facebook, and other platforms.
• Understanding of content planning, hashtags, trends, and audience engagement.
• Fundamental knowledge of SEO, keyword research, and on-page optimisation.

Responsabilidades

• Manage social media platforms and publish posts, reels, and stories.
• Develop monthly content calendars aligned with business goals.
• Monitor engagement, respond to comments, and build online communities.
• Perform basic keyword research and assist with on-page SEO tasks.
• Track performance metrics and support digital marketing campaigns.

Conocimientos

Social media management

SEO basics

Content planning

Team collaboration

Communication

Educación

Bachelor's degree or certificate in Digital Marketing

Herramientas

Canva

Google Analytics

Google Search Console

Descripción del empleo

Job Description: Social Media Executive SEO

Experience: 0–3 Years
Employment Type: Full-Time
Work Mode: On-site
Location: Ekkaduthangal, Chennai

Position Overview

We are looking for a creative and enthusiastic Social Media Executive with basic SEO knowledge to manage our social media platforms, create engaging content, improve online visibility, and support digital marketing initiatives. The ideal candidate should have a good understanding of social media trends, content planning, audience engagement, and fundamental SEO practices.

Freshers with relevant skills and a strong interest in digital marketing are encouraged to apply.

Roles & Responsibilities

Social Media Management

• Manage and maintain social media platforms, including Instagram, LinkedIn, Facebook, and YouTube.
• Plan, schedule, and publish engaging posts, reels, stories, and other digital content.
• Develop monthly social media content calendars aligned with business objectives.
• Monitor audience engagement, respond to comments and messages, and support community building.
• Stay updated on social media trends, trending audio, hashtags, and competitor activities.
• Coordinate with designers, video editors, and internal teams to develop creative content.

Basic SEO & Website Support

• Perform basic keyword research and identify relevant keywords for content optimisation.
• Optimise website content, blogs, captions, meta titles, and meta descriptions using SEO best practices.
• Assist with on-page SEO activities, including headings, internal linking, image alt text, and URL optimisation.
• Support blog publishing, website content updates, and basic keyword tracking.
• Use tools such as Google Search Console, Google Analytics, and keyword research tools to monitor performance.
• Help improve website visibility, organic traffic, and search engine rankings.

Analytics & Reporting

• Track social media performance, including reach, impressions, engagement, follower growth, and clicks.
• Prepare weekly or monthly performance reports and suggest improvements.
• Analyse content performance and recommend strategies to improve engagement and visibility.
• Support digital marketing campaigns and lead-generation activities.

Required Skills & Qualifications

• 0–3 years of experience in social media management, digital marketing, or a related field.
• Basic knowledge of Instagram, LinkedIn, Facebook, and other social media platforms.
• Understanding of social media content planning, hashtags, trends, and audience engagement.
• Fundamental knowledge of SEO, keyword research, and on-page optimisation.
• Familiarity with Canva and basic content creation tools is preferred.
• Basic understanding of Google Analytics and Google Search Console is an advantage.
• Good written communication, creativity, and attention to detail.
• Ability to manage multiple tasks, meet deadlines, and work collaboratively.
• Willingness to learn new digital marketing tools, trends, and strategies.

Preferred Qualifications

• Any degree or certification in Digital Marketing, Marketing, Mass Communication, or a related field.
• Candidates with a portfolio of social media content, personal projects, internships, or previous campaign work will have an advantage.
• Basic knowledge of AI tools for content creation and digital marketing is a plus.

What We Offer

• Opportunity to gain hands-on experience in social media marketing and SEO.
• Exposure to real-world digital marketing campaigns and brand-building activities.
• Opportunities to learn content strategy, analytics, and digital marketing tools.
• A collaborative environment with opportunities for professional growth.

Job Location: Ekkaduthangal, Chennai – 600032
Work Type: Full-Time | On-site