Social Media Executive

Thinkster

Pune District

On-site

INR 480,000 - 680,000

Full time

13 days ago
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Benefits offered by this job

Creative environment
Exposure to diverse brands
Growth opportunities
Mentorship by senior team
Premium tools access

Job summary

Thinkster in Bavdhan, Pune is hiring a Social Media Executive with 2–3 years of experience to craft captions, build brand voice, and drive engagement across Instagram, LinkedIn, Facebook, X, and YouTube.

This role blends content creation, community management, and paid support, offering hands-on craft with analytics, a portfolio of real work, and clear growth paths toward Social Media Manager and Digital Marketing Lead.

Qualifications

  • 2–3 years of experience in social media management or digital marketing.
  • Strong understanding of platform-specific strategies and audience behavior.
  • Ability to handle multiple brands and content calendars efficiently.
  • Proficiency in analytics tools — Meta Business Suite, GA4, platform insights.
  • Basic design knowledge using Canva or Adobe tools.
  • Strong copywriting and storytelling skills.
  • Self-motivated, organized, and deadline-driven.
  • Experience handling agency accounts across multiple industries.
  • Familiarity with paid social campaign management on Meta and LinkedIn.
  • Comfort with short-form video editing for Reels and Shorts.

Responsibilities

  • Develop and execute scroll-stopping content strategies for Instagram, Facebook, LinkedIn, Twitter (X), and YouTube.
  • Plan, schedule, and publish content using scheduling tools.
  • Create or coordinate visuals aligned with brand tone.
  • Monitor trends, memes, and algorithm updates.
  • Collaborate with designers and copywriters to maintain brand consistency.
  • Manage community engagement — respond to comments, DMs, and interactions.
  • Track analytics and prepare performance reports with insights.
  • Assist in managing paid social campaigns.

Skills

Social media management
Digital marketing
Analytics
Copywriting
Time management

Tools

Meta Business Suite
Hootsuite
Buffer
Later
Canva
Adobe
GA4
LinkedIn Campaign Manager
CapCut

Job description

Thinkster Careers · Pune 2026

Looking for a Social Media Executive Job in Pune that’s actually focused on craft - captions, content, community, and conversions? Thinkster is hiring a Social Media Executive who understands that social isn’t just about posting content. It’s about building presence, driving engagement, and turning attention into action.

You’ll help shape our brand voice and our clients’ digital identity across platforms - from engaging captions to performance-backed strategies. If you blend creativity with analytics and instinct with insight, we’d love to meet you.

Social Media Executive Job in Pune · Thinkster 2026

Why This Social Media Executive Job in Pune Stands Out

Most social media executive jobs in Pune treat the role as content production with a side of analytics. You publish 10 posts a week from a calendar someone else built, respond to comments when you remember, and pull a report on Friday that nobody really reads. After a year, you’re a fast publisher — but not a sharper social media professional than when you started.

This social media executive job in Pune is built around craft, not just production. You’ll get genuine input on content strategy, write the captions that actually go out, decide which trends to lean into and which to skip, and learn the analytics deeply enough to inform your next post — not just describe your last one. The work is execution-led but strategically informed.

Thinkster is a design-led digital marketing agency. Social media here is treated as a real craft, not a checklist function. Your work will be visible to the entire team and to clients who genuinely care about what gets posted under their brand name.

What You’ll Actually Do

Content & Publishing

  • Develop and execute scroll-stopping content strategies for Instagram, Facebook, LinkedIn, Twitter (X), and YouTube
  • Plan, schedule, and publish content using Hootsuite, Buffer, Later, or Meta Business Suite
  • Create or coordinate visuals aligned with brand tone (Canva/Adobe skills are a plus)
  • Monitor trends, memes, and algorithm updates to keep content relevant
  • Collaborate closely with designers and copywriters to maintain brand consistency

Community & Performance

  • Manage community engagement — respond to comments, DMs, and interactions
  • Track analytics and prepare performance reports with insights and recommendations
  • Assist in managing and optimizing paid social media campaigns
  • Identify content patterns that work and document them for the team
  • Stay glued to platform updates that affect reach and engagement
Who We’re Hiring — Social Media Executive With 2–3 Years Experience

We’re hiring a social media executive with 2–3 years of experience in social media management or digital marketing. You’ve already moved past the “still learning platforms” stage. You understand what works on Instagram versus LinkedIn versus YouTube, and you’ve handled real content calendars under real deadlines. Now you want a role that builds on that craft instead of treating you like a junior.

This isn’t a Social Media Manager role — that’s a more senior, leadership-oriented position. This Executive seat sits one step earlier in the track, focused on execution excellence with strategic exposure. If you want hands-on craft work with a clear path toward management later, this fits exactly that career stage.

Requirements & Qualifications

Required

  • 2–3 years of experience in social media management or digital marketing
  • Strong understanding of platform-specific strategies and audience behavior
  • Ability to handle multiple brands and content calendars efficiently
  • Proficiency in analytics tools — Meta Business Suite, GA4, platform insights
  • Basic design knowledge using Canva or Adobe tools
  • Strong copywriting and storytelling skills
  • Self-motivated, organized, and deadline-driven

Preferred

  • Experience handling agency accounts across multiple industries
  • Familiarity with paid social campaign management on Meta and LinkedIn
  • Comfort with short-form video editing for Reels and Shorts
  • Understanding of community management at scale
  • Working knowledge of influencer collaborations and creator outreach
  • A portfolio of high-performing posts you can actually show us

Tools you’ll work with daily

  • Meta Business Suite
  • Hootsuite / Buffer / Later
  • Canva & Adobe
  • GA4
  • LinkedIn Campaign Manager
  • CapCut / Reels Editor
How This Compares to Social Media Specialist & Coordinator Roles in Pune

Job titles at this experience level are inconsistent. A social media specialist job in Pune at one company can mean exactly what another company calls a social media coordinator role, and what a third labels a social media executive. Here’s how this specific position is structured:

It’s broader than a social media coordinator job in Pune (which often focuses primarily on scheduling and community management). It’s more execution-focused than a social media manager role (which leans toward team and strategy ownership). And it carries more creative authority than a typical social media specialist job (which can sometimes be limited to single-platform work). If you’re a coordinator ready to step up, or a specialist who wants broader scope, this fills exactly that gap.

Where Content & Analytics Meet in This Role

Some social media content executive jobs in Pune focus heavily on creative output — captions, post planning, design briefs — with analytics added as an afterthought. Others lean fully into a social media analyst role, where you spend most of your time pulling reports without much creative input. Both approaches miss the point at this experience level.

This role intentionally blends both. You’ll write the content, ship the calendar, and then study the numbers to inform what to do next. The feedback loop between creative and analytics is where social media professionals actually grow at the 2-3 year mark, and we’ve built the role to reinforce that loop deliberately.

Paid Social, Community Management & Organic — All Under One Role

A standalone paid social executive job in Pune typically narrows you into ad campaign management without much organic content exposure. A pure community manager job stays mostly in DMs and comments without much strategic visibility. Both have downsides — you specialize too early, and your skill stack ends up narrower than the job market values at 4-5 years.

This Social Media Executive role spans all three areas: organic content creation, community management, and paid social campaign support. The breadth is intentional. At your career stage, building a broader skill foundation gives you more optionality later — whether you want to specialize in paid, move into content strategy, or grow toward social media management roles.

Why a Social Media Executive Agency Job Beats In-House at This Stage

A social media executive agency job in Pune is a different experience from a similar role at a brand-side company. In-house, you become an expert on one voice and one audience. Agency-side, you work across industries, audience personas, and platform challenges simultaneously — which compounds your skill curve in ways in-house roles often can’t at the 2-3 year mark.

You’ll also work alongside the team behind larger social media marketing campaigns and contribute social-first thinking to branding and rebranding projects. The exposure prepares you for senior social media roles down the line — without rushing you out of the hands‑on craft you’re still building.

"Posting is easy. The job is to post the right thing, on the right platform, at the right time - and know exactly why."

Perks & What We Offer
  • Creative, collaborative work environment in Bavdhan, Pune
  • Exposure to diverse brands and impactful campaigns across multiple industries
  • Freedom to experiment, pitch new ideas, and test content directions
  • Real growth opportunities in a fast-paced agency setup
  • Premium tool access — full licenses for scheduling and analytics platforms
  • Direct mentorship from the senior social media and digital marketing team
  • Clear progression toward Social Media Manager and Digital Marketing Lead tracks
Why This Social Media Executive Vacancy in Pune Is Worth a Closer Look

There are plenty of social media executive vacancies in Pune open right now. What makes this one different is the structural commitment to craft. You’ll be measured on quality and strategic thinking, not just post volume. You’ll have real input on what gets created. And you’ll have direct exposure to how social fits into bigger marketing systems — not just isolated content production.

If you’re someone who wants the next 18 months to actually compound into stronger social media skills — instead of becoming another year of the same work — this is structured for that.

Career Growth From This Role

Joining as a Social Media Executive at Thinkster opens up clear next steps. Strong performers progress to Senior Social Media Executive within 12 months and into Social Media Manager roles within 24-30 months. Beyond that, paths open up into Digital Marketing Manager, Content Strategy Lead, or Brand Marketing positions.

You’ll also build a portfolio of real work — campaigns, content series, performance case studies — that holds up well in interviews three years from now. That’s what actually matters when the next opportunity comes calling.

Frequently Asked Questions

1. Is this social media executive job in Pune remote-friendly?

No — this is a full-time, on-site role at our Bavdhan, Pune office. Social media moves fast, and in-person collaboration helps with creative reviews and campaign coordination.

2. What’s the difference between this and your Social Media Manager role?

The Manager role is more senior — it focuses on team leadership, strategy ownership, and client‑facing direction. This Executive role is more hands‑on with content, community, and execution. If you want to lead, the Manager role fits. If you want to build deeper craft first, this one does.

3. Will I be managing one brand or multiple?

Multiple. You’ll handle the Thinkster brand plus a portfolio of clients across different industries. If managing multiple content calendars excites you, you’ll do well here.

4. Do I need to be a designer or video editor too?

Not professionally — but comfort in Canva, briefing designers clearly, and ideally doing quick Reels edits will help. You won’t be designing full campaigns, but you’ll often shape them.

5. What’s the compensation range?

Competitive and benchmarked against the Pune agency market for the 2-3 year experience range. Final offer depends on your portfolio, skill mix, and interview performance.

Explore Thinkster’s Work

Social Media Marketing Services: See the kind of social media work and campaign craft you’ll contribute at Thinkster.

Branding & Rebranding Services: Explore the strategic brand work your social content will help bring to life.

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