Social Media & Digital Marketing Specialist

OSA Outsourcing Advantage; India; Remote; INR 450,000 - 700,000; Full time

Benefits offered by this job

Weekly payments

Weekends off

Growth opportunities

Diverse projects

Remote-friendly environment

Job summary

Outsourcing Staffing Advantage is seeking a creative Social Media & Digital Marketing Specialist to manage and grow online presence for US clients. You will craft content, run campaigns across Facebook, Instagram, LinkedIn, TikTok and X, and analyze results to drive measurable growth from a remote setting.

Qualifications include 2+ years in related roles, strong English communication, and expertise with Meta Business Suite, Canva and analytics.

Qualifications

• 2+ years in Social Media Management or related roles.
• Strong written and spoken English; ability to manage client accounts remotely.
• Experience across platforms (Facebook, Instagram, LinkedIn, TikTok, X).
• Familiar with analytics, SEO, email marketing, and paid social basics.

Responsibilities

• Develop, implement, and manage social media strategies across platforms.
• Create, schedule, and publish content aligned with client brands.
• Monitor channels, respond to audiences, and foster engagement.
• Plan and execute email marketing and paid campaigns.
• Analyze performance and recommend optimizations.
• Research market trends and growth opportunities.
• Collaborate with designers and creators to produce materials.
• Maintain content calendars and ensure brand consistency.
• Prepare performance reports for stakeholders.

Skills

Social media management

Digital marketing

English communication

Multiplatform management

Data-driven decisions

Content creation

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Meta Business Suite

Hootsuite/Buffer/Sprout Social/Later

Google Analytics

Google Ads / LinkedIn Ads

Mailchimp / Klaviyo / HubSpot / Constant Contact

Canva / Adobe Creative Suite

CapCut / Premiere Pro / Final Cut Pro

Job description

Outsourcing Staffing Advantage is a boutique Business Process Outsourcing (BPO) firm specializing in providing high-quality remote professionals to businesses across the United States. We are seeking creative, data-driven, and results-oriented Social Media & Digital Marketing Specialists to join our talent pool. In this role, you will help businesses strengthen their online presence, engage their target audience, and drive measurable growth through strategic digital marketing initiatives across multiple platforms.

Key Responsibilities

• Develop, implement, and manage social media strategies across multiple platforms, including Facebook, Instagram, LinkedIn, TikTok, and X.
• Create, schedule, and publish engaging content aligned with each client's brand and marketing objectives.
• Monitor social media channels, respond to comments and messages, and foster community engagement.
• Plan and execute digital marketing campaigns, including email marketing, paid advertising, and promotional initiatives.
• Analyze campaign performance using analytics tools and provide recommendations for continuous improvement.
• Conduct market and competitor research to identify trends and new growth opportunities.
• Collaborate with designers, content creators, and other team members to produce high-quality marketing materials.
• Optimize content and campaigns using SEO best practices.
• Maintain content calendars and ensure consistent brand messaging across all platforms.
• Prepare performance reports and communicate campaign results to stakeholders.

Requirements

• 2+ years of experience in Social Media Management, Digital Marketing, or a related role.
• Excellent written and verbal English communication skills.
• Experience managing business social media accounts across multiple platforms.
• Proficiency with Meta Business Suite and social media scheduling tools.
• Experience creating content using Canva, Adobe Creative Suite, or similar design software.
• Strong understanding of digital marketing principles, including content marketing, SEO, email marketing, and paid social advertising.
• Ability to analyze campaign performance and make data-driven decisions.
• Excellent organizational and time management skills.
• Ability to manage multiple clients and projects simultaneously.
• Reliable internet connection and the ability to work independently in a remote environment.

Preferred Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field (preferred but not required).
• Experience managing paid advertising campaigns through Meta Ads Manager, Google Ads, or LinkedIn Ads.
• Familiarity with Google Analytics, Google Search Console, and other marketing analytics tools.
• Experience with email marketing platforms such as Mailchimp, Klaviyo, HubSpot, or Constant Contact.
• Experience using social media management platforms such as Hootsuite, Buffer, Sprout Social, or Later.
• Basic knowledge of video editing tools such as CapCut, Adobe Premiere Pro, or Final Cut Pro.
• Experience working with U.S.-based businesses or marketing agencies.
• Familiarity with AI-powered marketing tools such as ChatGPT, Claude, Jasper, or Canva AI.

Benefits

• Opportunity to work on diverse and exciting projects.
• Supportive and collaborative work environment.
• Weekly payments.
• Weekends off.
• Growth opportunities.