Social Media Content Creator

In Smart Media; Solapur; On-site; INR 250,000 - 420,000; Full time

Job summary

In Smart Media in Solapur, India, is seeking a Social Media Content Creator to plan, create and publish engaging content across Facebook, Instagram, YouTube and LinkedIn to boost brand awareness and campaign results.

This full-time, on-site role collaborates with marketing and design, builds content calendars, produces graphics and short-form videos, writes captions, tracks performance metrics and reports insights to refine future campaigns.

Qualifications

• Strong skills in social media content creation, including copywriting, basic graphic design, and short-form, Reel creation and video production.
• Experience in social media management and scheduling tools, with the ability to plan and execute consistent content calendars.
• Knowledge of digital marketing principles, including audience targeting, engagement strategies, and campaign optimization.
• Ability to analyze social media metrics and translate insights into actionable improvements.
• Excellent written skills, with attention to detail and brand voice consistency.
• Ability to work collaboratively with cross-functional teams and adapt to fast-paced agency environments.
• Familiarity with major platforms such as Facebook, Instagram, YouTube, LinkedIn, and emerging social channels.
• Freshers and Experienced both can apply.

Responsibilities

• Plan, create and publish engaging content across social media platforms.
• Develop content calendars aligned with campaigns.
• Produce graphics and short-form videos for posts.
• Write captions and optimize posts based on performance metrics.
• Collaborate with marketing and design teams to align campaigns.
• Monitor trends, respond to audience interactions, and report performance.

Skills

Copywriting

Graphic design

Video production

Social media management

Content calendar

Analytics

Brand voice

Collaboration

Platform knowledge

Job description

Company Description

In Smart Media is a trusted, result-driven advertising agency based in Solapur, with over 17 years of excellence in the advertising industry. The agency delivers integrated offline and digital marketing solutions under one roof, offering more than 50 advertising services designed to create high-impact campaigns on efficient budgets. With over 500 successful brand campaigns executed, In Smart Media continues to set benchmarks in creativity, performance, and client satisfaction. The agency is led by a visionary founder with more than 23 years of experience in media, marketing, and advertising, whose strategic direction has helped position In Smart Media as one of Solapur’s most reliable advertising partners.

Role Description

The Social Media Content Creator will be responsible for planning, creating, and publishing engaging content across social media platforms to support brand awareness and campaign objectives. This full-time, on-site role in Solapur includes developing content calendars, producing graphics and short-form videos, writing captions, and optimizing posts based on performance metrics. The role involves collaborating closely with the marketing and design teams to align content with overall campaign strategies and client goals. The Social Media Content Creator will monitor trends, respond to audience interactions, and provide regular reports on content performance to help refine future initiatives.

Qualifications

• Strong skills in social media content creation, including copywriting, basic graphic design, and short-form, Reel creation and video production.
• Experience in social media management and scheduling tools, with the ability to plan and execute consistent content calendars.
• Knowledge of digital marketing principles, including audience targeting, engagement strategies, and campaign optimization.
• Ability to analyze social media metrics and translate insights into actionable improvements.
• Excellent written skills, with attention to detail and brand voice consistency.
• Ability to work collaboratively with cross-functional teams and adapt to fast-paced agency environments.
• Familiarity with major platforms such as Facebook, Instagram, YouTube, LinkedIn, and emerging social channels.
• Freshers and Experienced both can apply.