Social - Analyst

Annalect, Omnicom Media Group India Private Limited.; Telangana; On-site; INR 600,000 - 1,100,000; Full time

Job summary

Omnicom Global Solutions is seeking a Paid Social Analyst to creatively manage digital media campaigns for global brands. You will collaborate with Global clients and account Managers of the Media Solutions team, handling paid social across major platforms and ensuring campaigns meet client goals.

The role requires a full-time graduate degree and 3–6 years of social media marketing experience, with strong Excel/PowerPoint skills.

Qualifications

• A full-time graduate degree required.
• 3 to 6 years’ experience in social media marketing with demonstrated successes.
• Proficiency in MS Excel, PowerPoint, and Word.

Responsibilities

• Set up campaigns, activate, optimize, and report across social platforms (Meta, Instagram, Twitter/X, Snapchat, LinkedIn).
• Post and boost client content on diverse social channels.
• Manage daily budget pacing and bid optimizations.
• Conduct QA of campaign executions and reporting.
• Analyze KPIs and identify optimization opportunities.
• Identify campaign issues and escalate appropriately.
• Monitor and optimize campaigns based on client goals and data.

Skills

Social media marketing

MS Excel

PowerPoint

Word

Education

Bachelor's degree

Tools

Meta Ads Manager

X (Twitter)

Snapchat Ads

LinkedIn Ads

Job description

Paid Social - Analyst

Omnicom Global Solutions, Hyderabad, Bengaluru, Chennai, Coimbatore, Gurugram, Pune, Mumbai

About Omnicom Global Solutions

Omnicom Global Solutions (OGS) is Omnicom's integrated solutions engine, bringing together a global talent community and connected capabilities to build adaptive, future-ready solutions.

As an integral part of Omnicom, the world's leading marketing and sales company, OGS helps agencies and clients navigate what's next through expertise spanning Media, Data & Analytics, Technology, Creative, Strategy & Insights, MarTech, Commerce, Healthcare, and Business Support Solutions.

With over 8,000 professionals across India, the Philippines, and Colombia, and a growing global footprint, OGS combines deep domain expertise with scaled delivery to drive innovation, accelerate growth, and create meaningful business impact.

At OGS, the future is tested, built, and scaled every day for some of the world's most ambitious agencies, brands, and clients.

Let’s build what’s next.

Role Overview

This is an exciting role of an Analyst - Paid Social requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts. Need to support Global clients and account Managers of our Media Solutions team.

Roles & Responsibilities

• Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc.
• Post and boost client content on various social channels
• Manage daily budget pacing
• Demonstrate proficiency with basic bid management and optimizations
• Thorough QA of all campaign executions and reporting
• Report and analyse on key performance indicators and identify opportunities for improvement
• Recognize campaign issues and elevate appropriately
• Monitor and optimize campaigns appropriately based on clients’ goals and data analysis

Required Qualifications

• A full-time graduate degree (Mandatory)
• Managed social campaigns on platforms like Meta, X , Snapchat, and LinkedIn
• Passion for social media and internet marketing industries
• Professional Skills & Qualifications:
• 3 to 6 years’ experience in social media marketing with demonstrated successes
• Proficiency in MS Excel, PowerPoint, and Word.

Preferred Qualifications

• Ability to clearly and effectively articulate thoughts and points
• High levels of integrity, autonomy, and self-motivation
• Excellent analytical, organizational and time management skill