SMFC Developer

InfoBeans; Pune District; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A tech solutions firm is seeking a Salesforce Marketing Cloud Specialist to lead marketing automation initiatives in Pune. The ideal candidate will have 4-6 years of experience and strong technical skills, managing multi-channel campaigns and utilizing Salesforce Marketing Cloud. Responsibilities include designing customer journeys, developing personalized campaigns, and working with cross-functional teams. The position offers a full-time contract at a mid-senior level with competitive remuneration.

Qualifications

• 4–6 years of hands-on experience in Salesforce Marketing Cloud.
• Strong expertise in Automation Studio, Journey Builder, Email Studio.
• Proficiency in AMPscript, SQL, HTML, CSS, and basic SSJS.

Responsibilities

• Design, build, and optimize Marketing Cloud journeys, automations, and campaigns.
• Develop and execute personalized, multi-channel campaigns.
• Monitor campaign performance and provide actionable insights.

Skills

Salesforce Marketing Cloud

Automation Studio

Journey Builder

Email Studio

AMPscript

SQL

HTML

CSS

SSJS

APIs integrations

Job description

Greetings from InfoBeans (www.infobeans.ai)

We are hiring Immediate joiners,

Position: Salesforce Marketing Cloud Specialist

Experience: 4–6 Years

Location: Baner, Pune

Notice Period: Immediate Joiner

About the Role

We are looking for an experienced Salesforce Marketing Cloud Specialist who can lead end-to-end marketing automation initiatives, manage multi-channel campaigns, and collaborate with cross-functional teams to drive personalized customer engagement. The ideal candidate should have strong hands-on experience across SFMC modules, solid technical skills, and a deep understanding of digital marketing strategies.

Key Responsibilities

• Design, build, and optimize Marketing Cloud journeys, automations, and campaigns
• Develop and execute personalized, multi-channel campaigns (Email, SMS, Push, Social, Web)
• Work extensively with Journey Builder, Automation Studio, Email Studio, Mobile Studio, and Content Builder
• Create dynamic and personalized email templates using AMPscript, HTML/CSS, and SSJS
• Write SQL queries for data segmentation and campaign targeting
• Integrate Salesforce Marketing Cloud with Salesforce CRM and external systems
• Manage Data Extensions, Contact Builder models, and subscriber lists
• Monitor campaign performance and provide actionable insights using analytics and reports
• Ensure compliance with data privacy regulations and internal policies
• Collaborate with marketing, sales, and technical teams to align platform capabilities with business needs
• Troubleshoot campaign issues and optimize processes for better performance

Required Skills & Qualifications

• 4–6 years of hands-on experience in Salesforce Marketing Cloud
• Strong expertise in Automation Studio, Journey Builder, Email Studio
• Proficiency in AMPscript, SQL, HTML, CSS, and basic SSJS
• Experience with REST/SOAP APIs and SFMC integrations
• Strong understanding of data modeling, segmentation, and campaign workflows
• Experience working with Salesforce CRM and Contact Builder
• Excellent analytical, problem-solving, and communication skills

Preferred Certifications

• Salesforce Marketing Cloud Email Specialist
• Salesforce Marketing Cloud Administrator / Consultant
• Salesforce Marketing Cloud Developer (added advantage)

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Consulting

Industries

Software Development

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