SEO - Specialist

LOOM SOLAR PVT. LTD.; Madhya Pradesh; On-site; INR 450,000 - 650,000; Full time

Job summary

Loom Solar is a fast-growing D2C solar brand in India seeking an SEO professional to drive organic growth across web properties. The role involves shaping strategy, planning campaigns, and aligning activities with business goals.

You will collaborate with content teams and developers to optimize pages, perform keyword research, improve site speed, and monitor backlink health to sustain rankings and traffic growth.

Job description

About Us

Loom Solar, founded in 2018 by visionary brothers Amol and Amod Anand, has rapidly emerged as one of India's Fastest Growing D2C brands. This Faridabad, Haryana based solar company specializes in the manufacturing of cutting‑edge solar panels, inverters, and lithium batteries, catering to both residential and commercial needs. Our journey began with a mission to revolutionize access to advanced solar technology across India, ensuring even the most remote areas benefit from sustainable energy solutions through our robust e-commerce platform. At Loom Solar, we are committed to driving the green energy transition and empowering every corner of India with reliable and innovative solar power solutions.

Job Description

SEO Strategy & Planning

• Develop and execute comprehensive SEO strategies to improve organic traffic and search rankings.
• Conduct competitor analysis and identify growth opportunities.
• Create SEO roadmaps aligned with business objectives.

On-Page SEO

• Optimize website pages, blogs, product pages, and landing pages.
• Manage meta titles, descriptions, schema markup, and internal linking.
• Perform keyword research and content optimization.

Technical SEO

• Conduct technical audits and resolve SEO issues.
• Improve website speed, crawlability, indexing, and Core Web Vitals.
• Manage XML sitemaps, robots.txt, redirects, and canonicalization.
• Work closely with developers to implement SEO recommendations.

Content & Link Building

• Collaborate with content teams to create SEO‑friendly content.
• Identify backlink opportunities and execute link‑building campaigns.
• Monitor website authority and backlink health.