SEO Specialist

Eligo Infigo Ventures LLP; Kozhikode district; Presencial; INR 400.000 - 800.000; Jornada completa

Descripción de la vacante

Eligo Infigo Ventures LLP in Kerala is seeking a results-driven SEO Specialist to plan, execute, and optimize organic search strategies for ecommerce brands and business websites. You will focus on revenue-driven SEO with hands-on execution and data-driven decisions.

The role requires strong knowledge of on-page, technical, and off-page SEO, with experience handling product, category, and collection pages, plus monitoring performance and collaborating with content and development teams.

Formación

• Strong understanding of on-page, technical, and off-page SEO.
• Proven experience handling e-commerce SEO (Shopify, WooCommerce, or similar).
• Experience working on multiple client websites in an agency environment.
• Hands-on experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Google Search Console, and GA4.
• Solid knowledge of Google ranking factors and algorithm updates.
• Ability to work independently, manage multiple projects, and meet deadlines.
• Strong analytical, problem-solving, and reporting skills.

Responsabilidades

• Plan, execute, and continuously optimise SEO strategies aligned with business and client goals.
• Handle e-commerce SEO for product, category, and collection pages (primary focus).
• Conduct keyword research, competitor analysis, and search intent mapping for both e-commerce and normal websites.
• Perform complete on-page SEO optimisation including titles, meta descriptions, headers, product & category content, internal linking and site structure.
• Identify and fix technical SEO issues including crawling/indexing, page speed, mobile usability, URL structure, redirects, and schema markup.
• Optimise existing content and guide SEO-driven content creation through briefs and recommendations.
• Execute ethical white-hat link building strategies and manage backlink profiles.
• Monitor rankings, organic traffic, conversions, and revenue impact using Google Search Console, GA4, and SEO tools.
• Prepare regular SEO performance reports with insights and next-step plans.
• Work closely with content writers, developers, and marketing teams to implement SEO improvements.
• Stay updated with Google algorithm changes, e-commerce SEO trends, and best practices.

Conocimientos

On-page SEO

Technical SEO

Off-page SEO

E-commerce SEO

Keyword research

Analytics & reporting

Herramientas

Ahrefs

SEMrush

Screaming Frog

Google Search Console

GA4

Descripción del empleo

Job Overview

We are a digital marketing agency primarily working with e-commerce brands, along with a portfolio of business and service-based websites. We are looking for a results-driven SEO Specialist who can plan, execute, and optimize organic search strategies with a strong focus on revenue-driven e-commerce SEO, while also managing SEO for standard websites.

The ideal candidate should have a strong understanding of on-page, technical, and off-page SEO, with clear experience in optimizing product pages, category pages, and conversion-focused content.

This role requires hands-on execution, data-driven decision-making, and continuous optimisation—not just theoretical SEO knowledge.

Key Responsibilities

• Plan, execute, and continuously optimise SEO strategies aligned with business and client goals
• Handle e-commerce SEO for product, category, and collection pages (primary focus)
• Conduct keyword research, competitor analysis, and search intent mapping for both e-commerce and normal websites
• Perform complete on-page SEO optimisation including:
  • Titles, meta descriptions, headers
  • Product & category content
  • Internal linking and site structure
• Identify and fix technical SEO issues, including:
  • Crawling and indexing issues
  • Page speed & Core Web Vitals
  • Mobile usability
  • URL structure, redirects, canonical issues
  • Schema markup (Product, Review, FAQ, Breadcrumb, etc.)
• Optimise existing content and guide the creation of SEO-driven content through briefs and recommendations
• Execute ethical white-hat link building strategies and manage backlink profiles
• Monitor rankings, organic traffic, conversions, and revenue impact using Google Search Console, GA4, and SEO tools
• Prepare regular SEO performance reports with insights, progress, and next-step action plans
• Work closely with content writers, developers, and marketing teams to implement SEO improvements
• Stay updated with Google algorithm changes, e-commerce SEO trends, and best practices

Required Skills & Qualifications

• Strong understanding of on-page, technical, and off-page SEO
• Proven experience handling e-commerce SEO (Shopify, WooCommerce, or similar platforms preferred)
• Experience working on multiple client websites in an agency environment
• Hands-on experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Google Search Console, and GA4
• Solid knowledge of Google ranking factors and algorithm updates
• Ability to work independently, manage multiple projects, and meet deadlines
• Strong analytical, problem-solving, and reporting skills

Good to Have

• Experience with Shopify or WooCommerce SEO
• Understanding of conversion-focused SEO for e-commerce
• Basic understanding of HTML/CSS and CMS platforms
• Experience improving SEO-driven sales or leads