SEO Specialist

echoVME Digital; Chennai District; On-site; INR 300,000 - 600,000; Full time

Job summary

echoVME Digital is seeking an SEO Specialist to develop comprehensive strategies and oversee all SEO activities. The ideal candidate will have a Bachelor’s degree in Marketing and a minimum of 3 years of experience in executing successful SEO campaigns.

Responsibilities include analyzing search performance, training junior staff, and collaborating with marketing to enhance overall goals. Proficiency in tools like Google Analytics is essential.

Qualifications

• Minimum 3 years of proven experience in SEO campaigns.
• In-depth understanding of search engine algorithms.
• Proficient in analytics and keyword research tools.

Responsibilities

• Develop comprehensive SEO strategies to enhance visibility.
• Oversee SEO activities including content strategy and link building.
• Collaborate with marketing to align SEO efforts.
• Research and implement latest SEO techniques.

Skills

SEO strategy development

Content management

Analytical skills

Communication skills

Proficiency in SEO tools

Education

Bachelor’s degree in Marketing or Communications

Tools

Google Analytics

WordPress

Job description

Roles and Responsibilities

• Develop comprehensive SEO strategies to enhance search engine visibility and improve rankings.
• Oversee all SEO activities, including content strategy, link building, and keyword research.
• Perform ongoing analysis of search performance and adjust strategies for optimization.
• Collaborate with the marketing department to align SEO efforts with overall marketing goals.
• Research and implement the latest SEO techniques and best practices.
• Provide training and guidance to junior team members on SEO methodologies.
• Monitor and report on performance metrics to assess strategy effectiveness.

Desired Candidate Profile

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 3 years of proven experience in developing and executing successful SEO campaigns.
• In-depth understanding of search engine algorithms and ranking factors.
• Proficient in SEO tools, such as Google Analytics and keyword research tools.
• Excellent written and verbal communication skills.

Requirements

• Strong analytical skills and ability to work with large datasets.
• Familiarity with content management systems, particularly WordPress.
• Experience in other aspects of digital marketing is a plus.
• Ability to work independently and manage time effectively.