SEO Executive

Seven Seas Digital Marketing Agency; Maharashtra; On-site; INR 400,000 - 640,000; Full time

Job summary

Seven Seas Digital Marketing Agency is seeking an SEO Specialist to develop and execute search optimization strategies across on-page and off-page channels. You will conduct keyword research, audit sites, and collaborate with content and development teams.

You will monitor performance with Google Analytics, Google Search Console, SEMrush, and Ahrefs, produce regular reports, and stay ahead of industry trends, including local SEO practices for regional visibility.

Qualifications

• Proven ability to conduct in-depth keyword research and identify optimization opportunities.
• Experience in on-page optimization of website content, meta tags, headers, and URLs.
• Experience with technical SEO audits and collaborating with developers to implement recommendations.
• Experience with content optimization and link-building strategies.
• Experience with performance tracking using analytics tools.
• Conduct regular competitive analysis to identify opportunities and threats.
• Knowledge of local SEO and managing Google My Business listings.

Responsibilities

• Develop and implement SEO strategies to improve visibility and rankings.
• Optimize website content, meta tags, headers, and URLs for targeted keywords.
• Conduct technical SEO audits and coordinate with developers to fix issues.
• Create high-quality, SEO-friendly content and manage link-building.
• Monitor performance with analytics tools and report on key metrics.
• Perform competitor analysis to identify opportunities and threats.
• Optimize for local SEO and manage Google My Business listings.

Skills

SEO strategy

Keyword research

On-page optimization

Technical SEO

Content optimization

Link building

Analytics & reporting

Competitive analysis

Local SEO

Google Analytics

Google Search Console

SEMrush

Ahrefs

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

Key Responsibilities

• SEO Strategy Development: Conduct in-depth keyword research and analysis to identify opportunities for on-page and off-page optimization. Develop and implement effective SEO strategies to improve website visibility and search rankings.

On-Page SEO

Optimize website content, meta tags, headers, and URLs for targeted keywords. Ensure proper internal linking and site structure for maximum SEO performance.

• Technical SEO: Conduct website audits to identify and resolve technical SEO issues (e.g., page speed, mobile-friendliness, site indexing, broken links, etc.). Collaborate with development teams to implement SEO recommendations.
• Content Optimization: Work with content teams to create high-quality,SEO-friendly content that targets relevant keywords and enhances user experience.
• Link Building: Develop and execute link-building strategies to increase website authority and improve search rankings.
• Performance Tracking & Reporting: Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs. Provide regular reports on key metrics such as organic traffic,rankings, bounce rates, and conversions.
• Competitor Analysis: Stay informed of industry trends and competitor strategies.Conduct regular competitive analysis to identify areas of opportunity and potential threats.

LocalSEO (if applicable)

Optimize for local search by managing and updating Google My Business listings and implementing local SEO best practices.

• Stay Updated with SEO Trends: Keep abreast of the latest SEO developments, algorithm updates, and best practices to ensure strategies remain effective.