Search Engine Optimization Executive

AROBIT; Kolkata District; On-site; INR 350,000 - 450,000; Full time

Job summary

A dynamic software company in Kolkata seeks an entry-level SEO professional to assist in executing SEO strategies. Your role will involve keyword research, on-page and off-page optimizations, as well as monitoring website performance using tools like Google Analytics and SEMrush. This full-time position is perfect for local candidates with an English-medium background and a strong understanding of SEO. Expect to collaborate with various teams and contribute to improving website rankings and traffic.

Qualifications

• Local candidates with an English-medium educational background.
• Solid understanding of SEO concepts and strategies.
• Entry-level position, suitable for recent graduates.

Responsibilities

• Assist the SEO team in executing SEO strategies.
• Perform keyword research to identify growth opportunities.
• Optimize website content and structure according to SEO best practices.
• Contribute to link-building activities and manage local SEO efforts.
• Identify and resolve technical SEO issues.

Skills

SEO optimization

Keyword research

Analytics tools

Content optimization

Tools

Google Analytics

SEMrush

Ahrefs

Job description

Note: Only local candidates with an English-medium educational background and a solid understanding of SEO are eligible to apply.

Roles

• Assist the SEO team in executing on-page and off-page SEO strategies.
• Support in keyword research, analysis, and implementation for website optimization.
• Monitor website rankings, traffic, and performance using SEO tools.
• Contribute to link-building campaigns and outreach activities.
• Collaborate with content, design, and development teams to ensure SEO best practices.
• Stay updated with the latest SEO trends, algorithm updates, and industry practices.

Key Responsibilities

1. Keyword Research & Analysis

• Perform keyword research to identify growth opportunities.
• Track keyword rankings and optimize for target terms.

2. On-Page SEO

• Optimize meta titles, descriptions, headers, and URLs.
• Ensure proper keyword placement and content optimization.
• Improve site structure, internal linking, and page load speed.

3. Off-Page SEO

• Assist in link-building activities (guest posting, directory submissions, social bookmarking).
• Manage local SEO efforts (Google Business Profile, citations, reviews).

4. Technical SEO Support

• Identify crawl errors, broken links, and indexing issues.
• Coordinate with developers to resolve technical SEO challenges.

5. Content Support

• Suggest content ideas based on keyword research.
• Ensure SEO guidelines are followed in blogs, landing pages, and web content.

6. Monitoring & Reporting

• Use tools like Google Analytics, Search Console, SEMrush, or Ahrefs to track performance.
• Generate weekly/monthly SEO performance reports for review.
• Stay updated with Google algorithm changes and SEO best practices.

• Support senior SEO executives and managers in audits and campaigns.

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Software Development