SEO Analyst

Antler; Bengaluru; On-site; INR 2,400,000 - 4,200,000; Full time

Job summary

Volopay is seeking an SEO & Growth Manager in Bengaluru to drive end-to-end organic growth, from technical health to content strategy and revenue impact.

You will lead a content team, diagnose ranking and conversion issues, and build dashboards to track rankings, traffic, and lead quality. Embrace AI tools to automate routine SEO work and stay ahead of search trends.

Qualifications

• Strong, demonstrable SEO skill across technical, content and off‑page aspects.
• Comfortable with data; able to build dashboards and read analytics.
• Able to direct AI tools for effective research, reporting, or automation.

Responsibilities

• Own the organic growth strategy and translate into a working roadmap.
• Mentor a content team; set priorities and manage deadlines.
• Diagnose ranking/conversion issues and fix root causes.
• Build dashboards tracking rankings, traffic, and lead quality.
• Collaborate with sales to feed market insights back into content.
• Use AI tools to automate repetitive SEO work and free time for strategy.
• Conduct regular technical and content audits and flag issues.
• Stay ahead of evolving search trends and adjust strategy.

Skills

Technical SEO

Content strategy

Team leadership

Data analytics

AI tooling

Tools

Ahrefs

Google Search Console

Looker Studio

Job description

About the Role

Volopay is looking for an SEO & Growth Manager to own organic growth end-to-end — from technical health and content strategy to team management and revenue impact. This isn't a role for someone who just wants rankings to go up; we need someone who connects SEO work to pipeline, works the numbers, and pushes the team to figure out what's actually driving (or blocking) growth.

What You'll Do

• Own the organic growth strategy — technical SEO, content, and authority-building — and translate it into a working roadmap, not just a wishlist
• Manage and mentor a team of content writers — set priorities, review quality, keep output on schedule
• Diagnose why pages aren't ranking or converting, and fix the root cause instead of surface symptoms
• Build and maintain dashboards and reporting that track what matters — rankings, organic traffic, and lead quality and conversion, not just vanity metrics
• Partner closely with the sales team to understand where leads come from, how they convert, and feed that back into content and targeting decisions
• Use AI tools (Claude, ChatGPT, or similar) to automate repetitive SEO work — content gap analysis, reporting, rank tracking, audits — so the team spends time on strategy, not busywork
• Run regular technical and content audits and flag/prioritize issues before they cost rankings
• Stay ahead of how search itself is changing — AI answer engines, SGE/AI Overviews, changing SERP behavior — and adjust strategy accordingly, not just chase traditional rankings

What We're Looking For

• Strong, demonstrated SEO skill — technical, content, and off-page — you can show us, not just tell us
• Genuinely comfortable with data — you look at numbers before you have opinions, and you can build a dashboard or read Ahrefs/GSC/GA data without hand-holding
• Can direct AI tools to do real work — not copy-paste, but actually prompt, iterate, and get usable output out of Claude/ChatGPT for research, reporting, or automation
• Strategic thinker — you can go from "traffic is flat" to a prioritized 90-day plan without someone spelling out each step
• Comfortable managing people — giving feedback, holding deadlines, unblocking a writer who's stuck
• Confident working cross-functionally — you're not intimidated by sitting across from sales and defending your numbers
• Self-driven — you learn new tools and SEO shifts on your own, you don't wait to be trained

Nice to Have

• Experience in fintech, SaaS, or B2B — understanding how organic content maps to a longer B2B sales cycle
• Familiarity with tools like Ahrefs, Google Search Console, Looker Studio, or similar