Senior Technical Specialist

HCLTech; Dadri; On-site; INR 2,000,000 - 4,000,000; Full time

Job summary

HCL Technologies Limited is seeking a Senior Technical Specialist to lead Salesforce Marketing Cloud Engagement (SFMC) projects, including MMMHub, across multiple countries. You will drive technical delivery, platform administration and CRM/Data Cloud integrations.

You must have 5+ years of hands-on SFMC experience, including 2+ years in a senior/lead role, and hold SFMC certifications to be considered for this role. This position involves cross-country collaboration and delivery leadership.

Qualifications

• 5+ years of hands-on SFMC experience with at least 2 years in a senior/lead role.
• Strong expertise in SFMC components: Journey Builder, Automation Studio, Email Studio, Mobile Studio, Contact Builder.
• Proven ability to integrate SFMC with Salesforce CRM and Data Cloud; multiple country deployments.

Responsibilities

• Plan, prioritise and deliver SFMC projects end to end; coordinate and support developers.
• Build and maintain journeys, automations, email/SMS/WhatsApp campaigns and data extensions.
• Design and implement integrations with Sales Cloud, Service Cloud and Data Cloud.
• Administer SFMC: business units, user access, configuration, packages and API integrations.
• Manage data quality and contact deletion processes to stay within licence limits.
• Analyse and resolve incidents and service requests in ServiceNow.
• Support AI agent rollouts and migration to Marketing Cloud Next.

Skills

SFMC

Journey Builder

Automation Studio

Email Studio

Mobile Studio

Contact Builder

Education

SFMC Certification

Job description

Career Opportunities: Senior Technical Specialist (189761)

Requisition ID189761-Posted11/09/2026

Senior technical expert and delivery lead for Salesforce Marketing Cloud Engagement (SFMC), the Group's official B2C candidate outreach platform, including MMMHub. Responsible for technical delivery of SFMC projects, platform administration and integrations with Salesforce CRM and Data Cloud across multiple countries.

Key Responsibilities

• Plan, prioritise and deliver SFMC projects end to end; coordinate and support developers
• Build and maintain journeys, automations, email / SMS / WhatsApp campaigns and data extensions
• Design and implement integrations with Sales Cloud, Service Cloud and Data Cloud
• Administer SFMC: business units, user access, configuration, installed packages and API integrations
• Manage data quality and contact deletion processes to stay within contact licence limits
• Analyse and resolve incidents and service requests in ServiceNow
• Support AI agent rollouts and the planned migration to Marketing Cloud Next

Skill Requirements

5+ years of hands-on SFMC experience, including at least 2 years in a senior / lead role

• Strong hands-on SFMC: Journey Builder, Automation Studio, Email Studio, Mobile Studio, Contact Builder
• SFMC administration across multiple business units
• Integration of SFMC with Salesforce CRM (Marketing Cloud Connect)
• Salesforce Marketing Cloud certification(s) (Email Specialist, Administrator, Developer or Consultant)