Senior Sales Professional - North

Lemma Media Inc.; Gurugram District; On-site; INR 3,500,000 - 7,000,000; Full time

Job summary

Lemma Media, Inc. in Gurugram/Delhi NCR is seeking a Head – North Region (Sales) to drive revenue growth, expand market presence and lead a growing sales team. The role focuses on winning key accounts, scaling DOOH campaigns, and delivering measurable impact across agencies and brands.

You will own the regional P&L, partner with supply, product and operations to deliver campaigns, and build GTM plans for untapped markets while nurturing client relationships.

Qualifications

• MBA or equivalent qualification preferred.
• 10–15 years of experience in North India sales.
• Strong communication and presentation skills are essential.

Responsibilities

• Deliver quarterly and annual revenue targets for the North India region.
• Build a robust pipeline across agency and brand-direct clients.
• Manage deal conversions, pricing strategy, and account profitability.
• Identify new business opportunities across FMCG, BFSI, Auto, E-commerce, and Tech.
• Lead, coach, and motivate a sales and account management team to exceed targets.
• Collaborate with Supply, Product, Marketing and AdOps to ensure campaign success.
• Present business reviews showing ROI and growth.

Skills

Communication skills

Presentation skills

Leadership

Sales experience

Education

MBA or equivalent

Job description

Experience: 10-15 years Role: North Region (Sales) Location: Gurugram/ Delhi NCR

About the Role

Qualification: MBA or equivalent preferred; strong communication and presentation skills are a must.

The Head – North Region (Sales) will be responsible for driving revenue growth, market penetration, and client success in the North India market.

This is a front-line sales leadership role — perfect for a high-performing business builder who thrives on creating new opportunities, winning key accounts, and scaling Lemma's presence across agencies and brands.

You will own the full regional sales P&L, lead a growing sales team, and work closely with supply, product, and operations teams to deliver campaigns that drive measurable impact

Key Responsibilities

• Deliver quarterly and annual revenue targets for the North India region.


• Build a robust pipeline across agency and brand-direct clients.


• Manage deal conversions, pricing strategy, and account profitability.

Market Expansion & Client Acquisition

• Identify new business opportunities across key verticals: FMCG, BFSI, Auto, E-commerce, and Tech.


• Build strategic relationships with agency trading desks, outdoor specialists, and media planners.


• Partner with key brands to unlock always-on and programmatic DOOH budgets.


• Develop region-specific GTM plans to capture untapped city markets.


• Lead, coach, and motivate a sales and account management team to exceed targets.


• Create a culture of hunting, client obsession, and accountability.


• Conduct regular sales reviews, pipeline audits, and performance check-ins.


• Work closely with the CBO to plan team structure, incentives, and expansion.

Cross-Functional Collaboration

• Collaborate with Supply and AdOps to ensure smooth campaign delivery and optimized screen inventory utilization.


• Work with Marketing for client events, case studies, and thought leadership initiatives.


• Provide client insights to the Product team to refine Lemma's tech stack and features.


• Leverage Lemma's analytics and audience data to build consultative, insight-led pitches.


• Track campaign performance and demonstrate ROI to clients.


• Present business reviews showcasing performance uplift and incremental reach.

Skills & Qualifications

Proven Track Record: Consistent achievement of sales quotas, expansion of enterprise accounts, and team leadership. Industry Network: Strong connects with media agencies, CMOs, and digital trading teams in North India. Mindset: A \"hunter\" with consultative selling skills — combines aggression with empathy. Analytical Acumen: Strong grasp of programmatic ecosystem, audience targeting, and measurement metrics. Key Performance Indicators (KPIs)

• Regional revenue vs. target achievement


• Pipeline coverage and conversion rate


• Number of new clients onboarded


• Client retention and repeat billing


• Average deal size and profitability


• Team performance metrics (quota attainment, pipeline hygiene)

Why Lemma?

• Be part of a high-growth global AdTech company shaping the future of DOOH.


• Work with the best brands and agencies in the region.


• Autonomy to build and lead your own high-performance regional team.


• Exposure to global markets and leadership opportunities as Lemma expands in APAC and the US.