Senior Product Marketing Manager

Sirion; Pune District; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

Sirion is seeking a Senior Product Marketing Manager to lead content strategy and product launch storytelling in a fast-moving B2B SaaS environment. You’ll shape how Sirion communicates its AI-powered CLM value, guide editorial quality, and partner with product, sales, and success teams to drive go-to-market outcomes.

You will own content outputs, mentor a team, and ensure scalable processes while translating market insights into differentiated narratives that resonate with enterprise customers.

Qualifications

• 10–14 years of leadership in Product Marketing or Product Management in B2B SaaS.
• Clear mastery of crafting compelling copy and editorial direction.
• Proven ability to translate market insights into differentiated go-to-market narratives.

Responsibilities

• Set the vision for all content outputs (blogs, white papers, decks, website copy, demand-gen, and sales enablement).
• Provide hands-on guidance to ensure clarity, tone, and impact of deliverables.
• Translate complex product features into compelling stories that resonate with customers.
• Lead and develop a high-performing content team.
• Coach and mentor team members to improve writing and storytelling.
• Implement scalable content processes and frameworks.
• Synthesize customer feedback, competitive intel, and market trends to shape themes.
• Collaborate with product, sales, and customer success to align content with roadmaps and objectives.
• Align content strategy with overall GTM strategy and executive vision.
• Define KPIs for content effectiveness and optimize using data-driven insights.

Skills

Leadership

Content strategy

Copywriting

Go-to-market

Team coaching

Job description

Sirion is the world’s leading AI–native Contract Lifecycle Management (CLM) platform, transforming the way global enterprises manage their contracting journey. Powered by generative AI, our platform delivers extraction, conversational search, and AI-driven negotiation capabilities that have redefined contract management for some of the world’s most valuable brands. With more than 7M+ contracts worth nearly $800B under management and recognition from Gartner, IDC, and Spend Matters, Sirion continues to set the innovation benchmark for CLM.

For more information, visit www.sirion.ai.

Role Title: Senior Product Marketing Manager

Power the Future of AI & Why This Role Matters

As a senior product marketing leader at Sirion, you will own significant areas of content and product launch strategy. Approximately 65% of your team’s output will revolve around creating powerful narratives, high-impact copy, and engaging thought leadership pieces. You’ll shape how Sirion’s story is told to the market, ensuring our positioning and messaging stand out in a competitive SaaS landscape. If you are a seasoned B2B SaaS marketing leader with a keen editorial eye and a love for crafting impactful stories, we want to hear from you. Join us at Sirion and help shape how the world experiences our groundbreaking solutions.

How You’ll Make an Impact

• Set the Standard: Establish the vision for all content outputs—blog posts, white papers, decks, website copy, demand-gen materials, and sales enablement assets.
• Editorial Excellence: Provide hands‑on guidance to the team, ensuring every deliverable meets best‑in‑class standards for clarity, tone, and impact.
• Storytelling & Positioning: Translate complex product features into compelling stories that resonate with customers and prospects.
• Team Management & Development
• Coach & Mentor: Inspire a team of product marketers to refine their writing and storytelling skills, fostering a culture of creativity and excellence.
• Scalability: Implement processes and frameworks that scale content production while maintaining high quality.
• Voice of the Market: Gather and synthesize customer feedback, competitive intelligence, and market trends to shape content themes and ensure relevance.
• Collaboration: Partner closely with product, sales, and customer success to ensure all content aligns with product roadmaps and sales objectives.
• Strategic Alignment
• Executive Partnership: Work hand‑in‑hand with the PMM leaders as well as CXOs to define and iterate on Sirion’s overall go‑to‑market strategy, ensuring that content remains a key differentiator.
• Performance Measurement: Define KPIs for content effectiveness (e.g., engagement, conversion rates) and optimize based on data‑driven insights

Skills & Experience You Bring to the Table

• Experience: 10-14 years of leadership in Product Marketing or Product Management in B2B SaaS, with a proven track record of driving content‑heavy initiatives.
• Copy & Content Mastery: Demonstrated ability to craft (and critique) clear, compelling copy. A genuine passion for reading and writing is essential.
• Strategic Vision: Adept at translating market insights into innovative, go‑to‑market narratives that differentiate a product in a crowded marketplace.
• Team Leadership: Skilled at building, coaching, and inspiring high‑performing teams to consistently deliver world‑class content.

Commitment to Diversity and Inclusion

We are an equal opportunity employer committed to diversity and inclusion. We do not discriminate based on race, color, gender, religion, national origin, ancestry, age, disability, medical condition, genetic information, military or veteran status, marital status, pregnancy, gender identity, sexual orientation, or any other protected characteristic. We provide reasonable accommodations for disabled employees and applicants as required by law. These principles apply to all aspects of employment, including recruitment, training, promotions, compensation, benefits, transfers, and social programs.